BFSI Product Marketing And Distribution Summit 2018
BANKING FINANCE|August 2018

This summit was organized by Inventicon Business Intelligence on 4th and 5th July in Holiday Inn Hotel in Mumbai.

BFSI Product Marketing And Distribution Summit 2018

Background

This summit was organized by Inventicon Business Intelligence on 4th and 5th July in Holiday Inn Hotel in Mumbai. I got the opportunity to Chair the summit for two days. The background of the summit was to discuss how to fulfill the customer's need in providing financial solutions that meet their demand; to identify the areas of customer education to enable them making right choice for their financial needs; how to innovate products and services making it useful for customers and what are the emerging trends in technology that can be leveraged to enhance the marketing and distribution.

There is a changing landscape of Indian customers where their jobs are no longer secured, the spending pattern of the younger generation have taken a turn towards more spending and less savings side, there is an emerging trend about change in lifestyle with more emergence of diabetes and hypertension at an early age; the retirement benefits are to be self funded. Such changes over the last two decades require changes in the products to suit the emerging needs of the customers.

Also need to be considering the change in the marketing and distribution from more traditional approach to online and digital mode. The present day customers require more ease of operation in their execution, so the providers need to be prepared for the present day change and emerging future. Digitalization is the new mantra for success.

This change not only going to transform the Indian financial market in future but this will also giving totally new risks that this side of world have never witnessed. So this is a very challenging environment for the financial services players to operate in next one or two decades. Those who will manage the digital world better with better risk management will be the new leaders.

The summit tried to answer some of the above questions whose details are given below

Customer's need

Esta historia es de la edición August 2018 de BANKING FINANCE.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

Esta historia es de la edición August 2018 de BANKING FINANCE.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

MÁS HISTORIAS DE BANKING FINANCEVer todo
Fraud Risk Management In Banking
BANKING FINANCE

Fraud Risk Management In Banking

Fraud risk management is a fundamental aspect of overall Risk Management within the banking sector. In India, banks adhere strictly to guidelines set forth by the Reserve Bank of India (RBI) to prevent, detect, and promptly report fraudulent activities.

time-read
6 minutos  |
October 2024
Will Brick-andMortar Banks Get Schooled by FinTech Startups? The Talent War for India's Banking Future
BANKING FINANCE

Will Brick-andMortar Banks Get Schooled by FinTech Startups? The Talent War for India's Banking Future

The Indian banking sector is on the cusp of a transformation. FinTech startups are revolutionizing the industry with innovative products, seamless digital experiences, and a culture of agility. But this disruption extends beyond just technology.

time-read
4 minutos  |
October 2024
Beyond the Rate Hike: Understanding the effects of Monetary Policy Tightening in India
BANKING FINANCE

Beyond the Rate Hike: Understanding the effects of Monetary Policy Tightening in India

Globally Inflation started rising post April 2021 and went above the target range set by most of the Central Banks. It had remained low and dormant for a substantial duration since the global financial crisis. CPI inflation in developed countries such as US, UK and Euro zone, began to exceed their traditional target of 2% and continue to stay at these elevated levels till recent time.

time-read
10+ minutos  |
October 2024
MSMEs - The Unsung Heroes of India's Economic Journey
BANKING FINANCE

MSMEs - The Unsung Heroes of India's Economic Journey

Micro, Small, and Medium Enterprises (MSMEs) are the lifeblood of India's economy, contributing significantly to GDP, employment, and exports. Their ability to adapt, innovate, and create opportunities has propelled India towards becoming a global economic powerhouse.

time-read
10 minutos  |
October 2024
The Role of Sustainable Marketing in Modern Business Practices
BANKING FINANCE

The Role of Sustainable Marketing in Modern Business Practices

The landscape of business is evolving with a growing emphasis on sustainability. Sustainable marketing, which integrates environmental and social responsibility into business practices, is gaining traction as a critical approach for companies aiming to align with the values of modern consumers.

time-read
3 minutos  |
October 2024
Transforming Indian Banks: How Generative AI is Redefining Marketing
BANKING FINANCE

Transforming Indian Banks: How Generative AI is Redefining Marketing

In the fast-paced world of finance, marketing strategies have evolved greatly, using the latest technologies to effectively reach and engage customers. Among these technologies, Generative Artificial Intelligence (AI) stands out as a game-changer.

time-read
5 minutos  |
October 2024
Legal News
BANKING FINANCE

Legal News

No GST on Fines and Penalties Collected by RBI, Rules Maharashtra AAR

time-read
2 minutos  |
October 2024
Frauds in Banking Sector and Role of AI in Fraud Management
BANKING FINANCE

Frauds in Banking Sector and Role of AI in Fraud Management

The banking sector, a cornerstone of the Indian economy, plays a critical role in driving financial inclusion and stability. However, it has not been immune to fraudulent practices, which jeopardize not only the financial institutions but also the trust of the populace.

time-read
4 minutos  |
October 2024
RBI CIRCULAR
BANKING FINANCE

RBI CIRCULAR

Interest Equalization Scheme (IES) on Pre and Post Shipment Rupee Export Credit

time-read
4 minutos  |
October 2024
Banking and Financial Services: Paving the Way for India's Development
BANKING FINANCE

Banking and Financial Services: Paving the Way for India's Development

The adoption of digital payments through platforms like the Unified Payments Interface (UPI) has made cashless transactions a norm. The rapid growth of fintech has democratized access to financial products, making it easier than ever for people across the country to manage their finances.

time-read
2 minutos  |
September 2024