'Twas A 'Big' Win For Radio City!
Dalal Street Investment Journal|August 5, 2019

One of my fondest childhood memories was watching my grandmother begin her mornings listening to the All India Radio, sipping her steaming cuppa with the daily newspaper in hand, eyeing the day's affairs while the radio oscillated between news and her favorite tracks.

'Twas A 'Big' Win For Radio City!

The little black and brown radio was her trusted companion and she would turn to it multiple times in the day to either know what was transpiring in the world or to hear her favorite tunes. Her days were incomplete without that device! It's been half a century since then and, as one would expect, the radio has undergone a major facelift, with a nip here and a tuck there. But one thing has remained constant even now – the omnipresence of the medium.

From the first broadcast by Radio Club of Bombay in 1923 to the year 1999 when private FM channels were announced by the Government of India, to the recent times when the sector is allowed to secure FDI of up to 49% through the approval route, the industry has continued to be a formidable force. You'd agree with me when I say, I have heard the humble radio being played out of a Mercedes and a cab, a high-rise and a shanty, a bustling metropolis, and a quaint sleepy hamlet, in equal measure... you get my train of thought.

Radio's steadfast reach can be attributed to its ability to evolve with the times, keep its content portfolio engaging, topical and hyper-local, and ensure its cost-efficiency remains intact. Contrary to what naysayers think, radio does continue to belie and defy many expectations. Thanks to its ubiquity, radio still remains a medium with gobsmacking reach; in a developed county like the US, 271 million Americans, or 93 percent of the country, tune in every week, according to Nielsen's Audio Today report. In India, in the last few years, thanks to data penetration and a steep drop in data prices, the medium has become the second most accessed across metros and non-metros, with audiences in both small cities and metros considering it to be a trusted source of information.

Esta historia es de la edición August 5, 2019 de Dalal Street Investment Journal.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

Esta historia es de la edición August 5, 2019 de Dalal Street Investment Journal.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

MÁS HISTORIAS DE DALAL STREET INVESTMENT JOURNALVer todo
How To Invest In An Ageing Bull Market
Dalal Street Investment Journal

How To Invest In An Ageing Bull Market

Bull rallies (periods when stock prices rise) and bear declines (periods when stock prices fall) are natural parts of stock market cycles, but they don't follow a fixed timeline.

time-read
5 minutos  |
July 29, 2024
Should You Entrust All Your Money To A Single AMC?
Dalal Street Investment Journal

Should You Entrust All Your Money To A Single AMC?

If you are a market participant, you have probably heard the quote 'don't put all your eggs in one basket', which suggests diversification. Investors often focus on diversifying across categories like large-cap, mid-cap and small-cap, but they may unintentionally overlook diversification across different AMCs. The question arises: is AMC-wise diversification really necessary? Rakesh Deshmukh takes a closer look at this scenario

time-read
7 minutos  |
July 29, 2024
Wild Swings Engulf Global Equities
Dalal Street Investment Journal

Wild Swings Engulf Global Equities

U.S. stock markets experienced significant volatility. An early-week rally pushed the markets to new highs, but this momentum faded, primarily due to weaknesses in the tech sector. The major indices had a mixed finish with, S&P 500 and Nasdaq closed lower, while the Dow recorded a notable gain.

time-read
2 minutos  |
July 29, 2024
U.S. Elections and China's Economy Hamper Commodities
Dalal Street Investment Journal

U.S. Elections and China's Economy Hamper Commodities

Commodity markets experienced selling pressure in the last fortnight, driven by uncertainties surrounding the upcoming U.S. presidential elections, concerns about the Chinese economy, and increased agricultural production in Brazil.

time-read
2 minutos  |
July 29, 2024
Wealth Building For Retirement Through Mutual Funds
Dalal Street Investment Journal

Wealth Building For Retirement Through Mutual Funds

Retirement is one of the most crucial and lifechanging phases. It marks a period where maintaining your lifestyle becomes paramount even though your regular income stops.

time-read
3 minutos  |
July 29, 2024
Mastering Investment with Information Ratio
Dalal Street Investment Journal

Mastering Investment with Information Ratio

Information Ratio helps in navigating the complexities of the investment landscape by assessing an active fund manager's performance. And though it has its limitations, it remains an essential part of the finance industry. The article explains what Information Ratio is and how investors can use it as another tool

time-read
6 minutos  |
July 29, 2024
Plan To Be Financially Independent
Dalal Street Investment Journal

Plan To Be Financially Independent

Each of us aspires to be financially independent as it ensures having enough resources to be self-sufficient and control our finances.

time-read
2 minutos  |
July 29, 2024
❝Technology is the new game-changer"
Dalal Street Investment Journal

❝Technology is the new game-changer"

With a new breed of young investors entering the financial markets, it is the use of technology that is increasingly playing a major role in how investments are done and tracked. Anand Radhakrishnan, Managing Director, Sundaram Mutual Fund, shares his opinion about how this factor is turning into a significant tool and how it will shape the strategies of his company

time-read
5 minutos  |
July 29, 2024
What If Donald Trumps?
Dalal Street Investment Journal

What If Donald Trumps?

The potential election of Donald Trump as president in the U.S. carries significant implications for the Indian equity market. It could lead to changes in the global trade dynamics, in particular affecting the Indian IT sector while also raising inflation levels and leading to yet another revision in the visa programme for Indians who want to work in the US. The article takes a closer look at what may lie in store

time-read
6 minutos  |
July 29, 2024
Sectoral Gains Make A Mark
Dalal Street Investment Journal

Sectoral Gains Make A Mark

Benchmark indices continued their uptrend, reaching new record highs, although the pace has slowed as the broader markets faced selling pressures

time-read
2 minutos  |
July 29, 2024