3 Reasons Espresso Could Be Your Shortcut to Productivity (It Works for ELON MUSK)
Entrepreneur magazine|Startups July 2022
The secret to productivity might be in this infamous 100-year-old drink we all know and love. How can entrepreneurs use espresso to power through a productive day without a midday crash?
Pierre Subeh
3 Reasons Espresso Could Be Your Shortcut to Productivity (It Works for ELON MUSK)

Productivity is without a doubt one of P the most important skillsets for any entrepreneur seeking to disrupt their industry, build a brand from the ground up, or seek to change the world in their own way. Staying focused and productive is more common than ever before, and the intersection of using caffeine and being more productive has always been present with a lot of pros and cons. Espresso, however, might be the secret hack to doing more during a working day.

As a founder myself, I've had the pleasure to make new friends that are the world's most prominent leaders and founders. They all have one thing in common: They love caffeine, and they know exactly when and how to drink it in the form of coffee.

Coffee is extremely underrated and although it's available all around us, you would be shocked to know that most coffee we consume is of low quality compared to a barista grade espresso-based coffee drink. I was tired of spending $6 on an iced coffee at Starbucks that tastes watered down most of the time, so I decided to become my own barista at home using an affordable setup. Once I started making my own espresso, my palette expanded and so did my interest in the drink. Now, it's not possible for a coffee shop to top the taste of my favorite homemade drink (an iced latte with oat milk).

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