Google On The Brain!
Fast Company|October 2019
Google has more computing power, data, and talent to pursue artificial intelligence than any other company on earth and it's not slowing down. That's why human can't either.
Katrina Brooker
Google On The Brain!

The human brain is a funny thing. Certain memories canstick with us forever: the birth of a child, a car crash, an election day. But we only store some details—the color of the hospital delivery room or the smell of the polling station—while others fade, such as the face of the nurse when that child was born, or what we were wearing during that accident. For Google CEO Sundar Pichai, the day he watched is one he’ll remember forever.

“This was 2012, in a room with a small team, and there were just a few of us,” he tells me. An engineer named Jeff Dean, a legendary programmer at Google who helped build its search engine, had been working on a new project and wanted Pichai to have a look. “Anytime Jeff wants to update you on something, you just get excited by it,” he says.

Pichai doesn’t recall exactly which building he was in when Dean presented his work, though odd details of that day have stuck with him. He remembers standing, rather than sitting, and someone joking about an HR snafu that had designated the newly hired Geoffrey Hinton—the “Father of Deep Learning,” an AI researcher for four decades, and, later, a Turing Award winner—as an intern.

The future CEO of Google was an SVP at the time, running Chrome and Apps, and he hadn’t been thinking about AI. No one at Google was, really, not in a significant way. Yes, Google cofounders Larry Page and Sergey Brin had stated publicly 12 years prior that artificial intelligence would transform the company: “The ideal search engine is smart,” Page told Online magazine in May 2000. “It has to understand your query, and it has to understand all the documents, and that’s clearly AI.” But at Google and elsewhere, machine learning had been delivering meager results for decades, despite grand promises.

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