Papa Penny Penny suffered rejection and ridicule to make a name for himself. His hardest lesson, though, was learning to manage his money.
As a young, flamboyant man who toured the world and sold thousands of records all Papa Penny Penny could think about was fame. Twenty three years later, he thinks young musicians should think about saving their money and life insurance.
Older and wiser, Penny Penny, whose real name is Eric Kobane, talks to us in his home in Nkuri Village, Sifasonke in South Africa’s Limpopo province. He returned to the village, where it all started, in 2003 because he ran out of money.
“We have to understand that death is inevitable, it doesn’t notify you that you’re going to die at a certain time. Therefore people must have insurance for themselves and their families. Even though [musicians] don’t get paid monthly, every little that you get you must save it so that when you die your family will be able to bury you,” says Penny Penny.
“There are so many artists that are being buried by the government. But it’s not obliged to bury us. If I die poor, I would be to blame for not saving.”
Emerging artists should listen. Penny Penny, a veteran of the African music scene and the Shangaan Disco King, as he is referred to, remains relevant today.
He grew up with traditional dance. After years working at a mine, Penny Penny started making demo recordings and sent them to record labels. He was rejected every time. “My voice was too small,
not like this. They kept rejecting me because of my voice. I went to different companies and I remember one producer said I have a voice like a donkey. I was so disappointed but I never stopped,” he says.
Esta historia es de la edición May 2017 de Forbes Africa.
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Esta historia es de la edición May 2017 de Forbes Africa.
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