Shemaroo Entertainment rebrands itself after 55 years; brings Ogilvy India on board to chart out refreshed identity with the tagline ‘India Khush Hua’
After 55 years of being in the business of entertainment, Shemaroo has set out on a new growth path armed with a new brand identity. Hiren Gada, CEO and Atul Maru, Joint MD, Shemaroo Entertainment along with Kunal Jeswani, CEO, Ogilvy India unveiled the new brand identity of Shemaroo in Mumbai on July 10.
Earlier this year, Shemaroo had brought on board Ogilvy India to chart out its refreshed identity. According to Jeswani, the new logo has been devised after a thorough understanding of the brand, consumers, and the trade.
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