Invest Like Buffett
Kiplinger's Personal Finance|May 2019

These companies have the hallmarks that Warren would love.

John Waggoner
Invest Like Buffett

Most people want to invest like Warren Buffett, the wealthiest man in Omaha, Neb., and 99.9% of the surrounding universe. That’s why they flock to Berkshire Hathaway’s annual meeting in May of each year, hoping to glean some wisdom from Berkshire’s CEO.

Buffett’s $82.5 billion estimated net worth makes him the world’s third-wealthiest man, behind Microsoft’s Bill Gates and Amazon’s Jeff Bezos. Unlike Gates and Bezos, however, Buffett’s fortune came from investing in other companies. Since Buffett took control of Berkshire Hathaway in 1964, the price of Berkshire’s A shares has increased at an annualized rate of 20.5%, compared with 18.7% for Standard & Poor’s 500-stock index.

Like most wildly successful investors, Buffett makes it sound easy: Buy quality companies with great businesses, and try to buy low when the opportunity arises. Invest for the long term. Those rules—and a canny eye for opportunity— have led Berkshire to stocks as diverse as Apple, CocaCola, Costco and Visa.

Most stocks, even the ones Buffett loves, aren’t cheap. “Prices are sky-high for businesses possessing decent long-term prospects,” Buffett said in his 2018 shareholder letter. The eight stocks below embody virtues that Buffett loves. Not all are bargains, but all are high-quality stocks with rock-solid balance sheets, strong competitive advantages, prodigious cash generation or the power to raise prices, even in tough times. (Share prices and other data are as of March 15.)

BRAWNY BALANCE SHEETS

Buffett loves a company with lots of cash and little debt, which means it can see its way through tough times and even snap up rivals at bargain prices when the economy turns south.

Esta historia es de la edición May 2019 de Kiplinger's Personal Finance.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

Esta historia es de la edición May 2019 de Kiplinger's Personal Finance.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

MÁS HISTORIAS DE KIPLINGER'S PERSONAL FINANCEVer todo
HOW INFLATION ADJUSTMENTS WILL AFFECT YOUR TAXES
Kiplinger's Personal Finance

HOW INFLATION ADJUSTMENTS WILL AFFECT YOUR TAXES

We looked at IRS rules for 2025 on everything from tax brackets to how much you can save in retirement accounts.

time-read
3 minutos  |
January 2025
GUARD AGAINST IDENTITY THEFT IN THE NEW YEAR
Kiplinger's Personal Finance

GUARD AGAINST IDENTITY THEFT IN THE NEW YEAR

Scammers are getting better at impersonating legitimate businesses.

time-read
3 minutos  |
January 2025
SHOULD YOU BUY PET HEALTH INSURANCE?
Kiplinger's Personal Finance

SHOULD YOU BUY PET HEALTH INSURANCE?

You can fend off big veterinary bills with a policy that covers your furry companion.

time-read
2 minutos  |
January 2025
THE LOWDOWN ON BUYING A VACATION HOME
Kiplinger's Personal Finance

THE LOWDOWN ON BUYING A VACATION HOME

If you return to a beloved destination again and again, purchasing a home there may be a smart move-but don't overlook the costs and effort that go into it.

time-read
8 minutos  |
January 2025
HOW COUPLES CAN MANAGE DIFFERING RETIREMENT TIME LINES
Kiplinger's Personal Finance

HOW COUPLES CAN MANAGE DIFFERING RETIREMENT TIME LINES

Staggered retirement is increasingly common, but it can create financial and emotional challenges.

time-read
7 minutos  |
January 2025
AVOID THESE CREDIT MISSTEPS
Kiplinger's Personal Finance

AVOID THESE CREDIT MISSTEPS

KIPLINGER ADVISOR COLLECTIVE

time-read
2 minutos  |
January 2025
WHAT YOU NEED TO KNOW ABOUT WORKING FOR YOURSELF
Kiplinger's Personal Finance

WHAT YOU NEED TO KNOW ABOUT WORKING FOR YOURSELF

Whether you're looking for a side gig or planning to start your own business, it has never been easier to strike out on your own.

time-read
10+ minutos  |
January 2025
My Top 10 Stock Picks for 2025
Kiplinger's Personal Finance

My Top 10 Stock Picks for 2025

SINCE 1993, I have offered an annual list of 10 stocks with the potential to beat the market in the 12 months ahead. My 2024 selections notched the highest return ever: an average of 48.9%. I beat the S&P 500 index by 10.8 percentage points, and every one of my stocks was up-six by more than 30%.

time-read
4 minutos  |
January 2025
WHAT MAKES AN ETF SUCCESSFUL?
Kiplinger's Personal Finance

WHAT MAKES AN ETF SUCCESSFUL?

EXCHANGE-traded funds have exploded in popularity, with the industry now reaching the milestone of $10 trillion in assets.

time-read
2 minutos  |
January 2025
TIPS FROM INSIDERS
Kiplinger's Personal Finance

TIPS FROM INSIDERS

When corporate insiders buy or sell, it can offer clues on whether you should do the same.

time-read
4 minutos  |
January 2025