Bleisure travel, a portmanteau of business and leisure, is an increasingly popular and smart trend catching up amongst business travellers.
After completing business meetings or attending seminars, a phenomenon is being observed where travellers are adding up a few extra days and tourist spots to their itinerary.
Shekhar Chatterjee, Manager-Operations (Leisure and MICE), Global Connect Travels, informs that according to Visa’s 2015 Global Travel Intentions Study, which surveyed the travel habits of over 13,000 travelers worldwide, 16 percent of travellers combined business and leisure on their most recent trip. the majority of these bleisure travellers are young executives. Saurabh Sanghavi, Director, Nextourism, adds that according to a BridgeStreet Global Hospitality report, 60 percent of travellers were reported to have taken bleisure trips, with 30 percent adding at least two additional days to their trip.
DURATION OF TRIPS
Zelam Chaubal, Director, Kesari MICE, says, “If a business traveller is alone, the trip is extended by a maximum of 1-2 days, whereas if the trip is taken along with family then the average extension period is approximately three days to about a week.”
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