Logistics : Risk And Opportunity In A Turbulent World
SME Magazine Singapore|November - December 2020
Like most other industries, transportation and logistics is currently confronting immense change; and like all change, this brings both risk and opportunity.
Ong Xiang Hong
Logistics : Risk And Opportunity In A Turbulent World
And like most industries, COVID-19 has also supercharged the pace of change for the logistics sector. Government imposed lockdowns have dampened the demand for freight; but on the other hand, explosive e-commerce growth has driven great demand for courier and express logistics.

Supply chain disruptions and the lockdowns are already affecting logistics companies. Operational constraints are expected to lead to delivery delays, congestion, and higher freight rates. And as mentioned, not all segments will be impacted equally – companies that serve e-commerce are seeing increased activity as consumers opt for online shopping of essentials, while those that serve other sectors (such as auto and consumer goods) will see a downturn. One mitigant: record-low fuel prices should provide some relief to transport operators. Overall, the uncertainty will exert downward pressure on revenues.

With new technology, new market entrants, new customer expectations, and new business models – there are many ways the sector could develop to meet these challenges, some evolutionary, others more revolutionary.

MARKET DISRUPTION

Customer expectations are increasing greatly. Both individuals and businesses expect to get goods faster, more flexibly, and – in the case of consumers – at low or no delivery cost. Manufacturing is becoming more and more customised, which is good for customers but hard work for the logistics industry. Add it all up and the sector is under acute and growing pressure to deliver a better service at an ever lower cost.

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