Tell us something about the origin of Lightspeed Mobility
We started LightSpeed to solve the urban mobility problems. We envision electric bicycles as ideal mobility solutions for urban India; they help reduce pollution, are environmentally friendly and keep the rider healthy. The idea is to develop an electric bicycle for all types of mobility requirements. Since our launch in 2016, we have launched six models and sold electric bicycles across the length and breadth of India.
What kind of manufacturing set-up does LightSpeed have?
We assemble our bicycle at our workshop in Ahmedabad, Gujarat. We offer a high degree of customisation on our bicycle and most bicycles are manufactured once the customer places an order. We also give colour customisation options across our entire range. We can manufacture 500 bicycles a month.
How much do you focus on product innovation?
We take an evolutionary approach to product development; our team constantly takes feedback and interacts closely with customers, their issues, suggestions and problems are analysed to deliver products and features that the customer requires. We have a dedicated team of engineers and designers that work on improving the product. We put forward the need of the customer at the forefront for all our innovation.
How has the Covid-19 pandemic affected your organisation and how are you dealing with the same?
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