IN LIKE FINN

Daytime Newcomer Tanner Novlan Has Found A New Home At B&B

- Tom Stacy

It’s been just a little over a year since “Liberty Biberty” became a part of our cultural vernacular, but that’s when Tanner Novlan garnered national attention as the tongue-tied, clueless, narcissistic actor in Liberty Mutual’s line of popular commercials. “I had seen the series they were doing of Liberty Mutual commercials in front of the Statue of Liberty,” Novlan relays. “And yes, people do come up to me all the time and say, ‘Liberty Biberty.’ It’s so fun that everyone can relate to that obnoxious actor. He was so much fun to play. When you get BOLD AND BEAUTIFUL, you’re like, ‘Wow, this is a career-changer,’ but for a funny little commercial like that, you never think [like that].”

Novlan auditioned for B&B in March and landed the part but couldn’t start, or even talk about it, until the soap began production over four months later due to the coronavirus pandemic. “I don’t know their old way of filming, so this is my new normal,” the actor relays. “Being the first production in North America to be back, it was amazing. It’s like, ‘This really is the new normal.’ It’s been such a unique process but it’s been amazing how all the producers have come together to figure this out and put forth these groundbreaking guidelines, making things safe and efficient and being able to work around all of this and keep everything alive. They’ve come up with some really creative ways of making shots work, but also feeling natural. Yes, we have to socially distance. We always are wearing our masks so we’re very cautious in that manner, but when you get into the scene and you’re reading opposite Jacqui [MacInnes Wood, Steffy], even if she is off-camera, the connection is there, and I think it comes through.”