How Cropin's AI And Satellite-based Digital Solutions Are Transforming $60 Billion Seed Market
My Mobile|August 2019

The global population is over 7.6 billion as of 2018 and will probably reach 9.8 billion by 2050.

How Cropin's AI And Satellite-based Digital Solutions Are Transforming $60 Billion Seed Market

Apart from rapid population growth, there is also a trend towards urbanization and changing diets. As a result, the global demand for food, especially oils, grains, and vegetables, is likely to increase by as much as 70 percent. This means more seeds and better seed varieties would be needed. The seed market, currently valued at $59.71 billion, is likely to grow to $90.37 billion by 2024. Despite this exponential growth, there exists an immense potential to augment seed operations for improved efficiency and productivity. CropIn is partnering with some of the world’s largest seed companies to offer its AI and Satellite-based technology platform for the seed value chain - R&D, Production Operations, Supply Chain Processing and Packaging, Sales and Market Development.

Seed R&D: Field Trials

CropIn’s first major intervention is during the R&D stage, where on-farm trials for new seed varieties are conducted across multiple plots, each with a different seed variety. These trials are conducted across diverse regions with variable field and environmental conditions, to identify the optimum crop genetics that results in the most favorable crop performance under the given local environmental conditions. Each variety trial is defined by a specific objective, such as enhanced yield or climate resilience. The trials help to capture important traits at different stages of the crop cycle, such as length of productivity, rate of pest infection, flavor, yield, and seedling/plant vigor, which help to evaluate if the variety would address market demands.

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