Down To Earth

These local and regional brands focus on sustainability and wellness by using innovative new and old materials and reducing harmful waste and our carbon footprint.

We have grown more discerning of the products we use and the brands that we support in recent years. A study by Accenture and the World Wide Fund for Nature (WWF) Singapore titled Sustainability in Singapore – Consumer and Business Opportunities shows that four out of five consumers, that’s 80 per cent of the respondents, said they care about the environment. A third of these consumers added that they would make most purchasing decisions based on product sustainability and environmental impact. And a further third are willing to pay a premium for sustainable alternatives. This encouraging conscious consumer climate is a hotbed for a crop of new exciting sustainable homeware brands. Here are nine of our picks.

ARTHUR ZAARO

Singapore's many parks are a veritable producer of various timbers, which, until recently, went largely untapped due to the lack of local manufacturing facilities to process them. Thanks to brands like Arthur Zaaro, who has been developing more and more products from them, we can now own and use quality hardwood homeware like cutting boards and cheese boards made from trees grown in our proverbial backyard.

GREAT FOR: Those who seek to add authentic local wood elements to your dining table and kitchen. And for storied gifts.

ROUGH BEAUTY

Handcrafted in small batches without any additives, Rough Beauty's products for the home are all about embracing nature's gifts and inspiring mindful living. We love their laundry bars, which are made from saponified coconut oil and upcycled soap offcuts, for handwashing smaller items and delicates.

GREAT FOR: Homeowners who love using natural products and embracing a zero-waste lifestyle.

BYIROIRO