A Blooming Alexis

In an ever-changing media landscape, Alexis Bloomer shows what it takes to do it all in a world of working, writing, and rodeo.

- By Ken Amorosano

Alexis Bloomer has always been a multitasker. An overachiever by nature, her entry into authorship started at an early age and was not a fluke. Today, she’s as prolific an author and writer as she is an on-air personality—whose knack for telling a good story branches across a variety of mediums. Yes, she is the “Millennial Girl” whose rant on Facebook epitomized the word “viral,” bringing her unexpected notoriety from all sides the of the spectrum in vitriolic expressions that shook her soul. From her early days of hosting her own interview show in Las Vegas during NFR to her interviewing craft for Wrangler Network at both the Country Music and Academy of Country Music Awards, Alexis Bloomer is a media trouper. She is also a well-known figure among the rodeo crowd, not only for her consistent coverage of the people in the sport for the past ten years, but also because she is engaged to her best friend, lover, and six-time World Champion Bull Rider Sage Kimzey, with the wedding ceremony later this fall. We caught up with the dynamic and well-spoken entrepreneur at her and her fiancé’s home in Salado, Texas, to learn firsthand what drives this young journalist and what her future holds.

CG: Tell us a little bit about growing up Bloomer.

AB: Growing up Bloomer … goodness. I grew up in a really hard working family and I think that instilled in me at a young age that you have to sacrifice and work for everything you have. When my dad started Bloomer Trailers, we lived in a trailer house; it was not glamorous. He picked sunflowers and sold everything he had to start Bloomer.