Sustainability
Her World Singapore|March 2022
The climate crisis affects us all, but its impact isn’t always equal. History shows that women have traditionally been the more vulnerable group due to various social, economic and cultural factors, which is why it’s so important to give airtime to the voices championing bold action and a push for equality by advocating
ZARA ZHUANG & ADORA WONG
Sustainability

For International Women’s Day 2022, our special edition of HerWorldHerStory celebrates women who have embarked on journeys towards a sustainable future, and are driven to inspire others along the way. Here are their stories.

Katrina Lee, 24

The CEO and co-founder of Savour!, a tech startup that was founded in 2019, she aims to reduce food wastage via a business-to-business online marketplace that lists expiring, blemished and surplus food at corporate or charity discounts.

“I realised that there’s a huge mismatch between the demand and supply of food after working in the F&B industry, where perfectly good food is thrown away in bulk. Food waste is a growing issue in Singapore, and the amount of food waste generated has risen by around 20 per cent over the last decade.

This made me determined to develop a tech solution that could solve this issue. I chose to do this via an app and website, instead of starting a food rescue group, because the latter is heavily reliant on volunteers, and manpower isn’t always available. Plus, technology not only allows real live-time updates of inventory, but also saves merchants and customers time and money when listing and looking for items.

When I first started, I did not have the funds, a team or a developed platform – it was just me. I e-mailed 100 merchants and only got one reply. It was definitely discouraging, but I did not give up; I knocked on doors and partnered with the first 10 merchants through my passion and sincerity. I then went on to take part in hackathons and entrepreneurship programmes to network with like-minded individuals, and it was through these events that I met my co-founder and secured sufficient funding to develop my product. There are now 15 people on the team, with plans for Savour! to venture into the regional market within the next three years.

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Esta historia es de la edición March 2022 de Her World Singapore.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

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