THEY’VE FORGED AN AESTHETIC THAT IS WHOLLY INSPIRED BY THEIR SURROUNDINGS, MIXING THE LATEST IN TECHNICAL FABRICS, CUTTING EDGE DESIGN AND EVEN THE NATURAL WONDER MATERIAL HEMP. THEIR PUSH TO EVOLVE DOESN’T STOP AT THE SCREEN OR CUTTING TABLE, CONSTANTLY PUSHING AN ETHICALLY SOURCED AND ETHICALLY MANUFACTURED DIRECTION THAT IS FAR REMOVED FROM MANY BRANDS COME 2019. WHOLLY IMPRESSED BY A PAIR OF THEIR SHORTS LAST SUMMER AFTER WHAT IS OTHERWISE KNOWN AS A MASSIVE LOW-SIDE, WE FIGURED WHY NOT DELVE A LITTLE DEEPER TO GET AN INSIGHT INTO THEIR VIBE, INFLUENCES AND MORE. INTRODUCING MALOJA’S LANDON STIRLING, PLUS A FEW Q’S FROM US...
If my research is correct, Maloja, much like the fabled town of Santiago de Tequila, is a name for a product from a physical place. Though in your case, a seriously long way away from Mexico? Where is this special place? I have to say your research is pretty good. Maloja is named after a very small village located in the Swiss Engadine Valley. We are however a German company, so the next question that people ask is why did a German brand name themselves after a Swiss village. Peter one of our two founders was on a snowboard trip with a close group of friends. He had heard about this sleepy little village not too far away from St. Moritz that had a rope tow. On a pristine powder day he and his friends ventured out to Maloja however when they arrived at the rope tow there was no one in sight, but just as their hopes began to diminish a man appeared from the hut and asked if they would like him to turn on the lift. Endless ‘pow laps ensued and it was one of the best days he and his friends had on the mountain. Going their own way, spending time in nature, good people and an appreciation for the simple things in life are the foundation of our brand values and that visit to Maloja ticked all the boxes.
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Esta historia es de la edición Issue 55 de Revolution MTB.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
How To Whip How To Instructional
Have you heard the news? Australia’s hottest rising star on the gravity front, Dan Booker, has recently signed a deal to ride for nuke proof bikes’ with global support!
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Well hello, my name is Baxter and welcome to the first edition of my brand- new regular column right here in [R]evo Mag. Each issue I will be aiming to tell stories that give insight into the world of trail building as I see it.
Rocky Mountain Instinct Carbon 70
If you’ve been following the mag over the years you’ll know that rocky mountain’s are a definite favourite amongst our staff here at [r]evo.
PEAK AROUSAL
HERE HAS BEEN ONE KEY QUESTION WHICH ALWAYS INTRIGUES ME ABOUT ATHLETES AND HOW THEY PERFORM AT THEIR VERY BEST WHEN THE PRESSURE IS AT IT’S GREATEST, AND THAT IS, WHAT GETS THEM AMPED UP? WHAT GETS THEM INTO ‘THAT ZONE’ MENTALLY WHERE THEY’RE ABLE TO BE THE BEST VERSION OF THEMSELVES AND NET THE BEST RESULTS?
RAISING CHAMPIONS THE A'HERN
LET’S MEET THE A’HERNS; THERE’S MUM AND DAD, OTHERWISE KNOWNS AS JEN AND NICK (A DUAL COMMONWEALTH GAMES GOLD MEDALIST AND TRIPLE OLYMPIAN IN HIS OWN RIGHT!) AND THEN THERE’S THE KIDS, BROTHER KYE (19) WHO’S A JUNIOR WORLD CHAMP AND MULTI-NATIONAL CHAMP, AND THEN OF COURSE THERE’S SISTER SIAN (22) WHO HAS BECOME ONE OF THE MOST RECOGNISABLE FACES IN AUSTRALIA WOMAN’S CYCLING, A MULTIPLE-NATIONAL CHAMP AND OCEANIA CHAMP.
THE BEST BRAKES ON THE MARKET RIGHT NOW? GROUP TEST WITH NO DEFINITIVE CONCLUSION.
ASK ANY RIDER AND THEY’LL ALMOST CERTAINLY TELL YOU OF ALL OF THE DIFFERENT PARTS THAT MAKE UP A BIKE ONE OF THE MOST IMPORTANT THINGS IS A SET OF BRAKES THAT PERFORM REALLY WELL AND MOST IMPORTANT ‘FEEL’ JUST RIGHT.
SUPPLY CHAIN PAIN
A KIN TO A LOT OF YOU OUT THERE WE’VE RECENTLY FOUND OURSELVES SWINGING BY OUR LOCAL BIKE STORE TO STOCK UPON A FEW PARTS AHEAD OF OUR PLANNED TRAIL ADVENTURES, ONLY TO FIND, EMPTY RACKS AND SHELVES? IS THIS THE NEW VERSION OF LAST YEAR’S SUPERMARKET TOILET PAPER PANIC BUYING? WHERE HAVE ALL THE BIKES, BRAKE PADS, TIRES AND EVERYTHING ELSE GONE? WITH AROUND A 30% INCREASE IN BIKE SALES ACROSS AUSTRALIA (AND THE WORLD) DURING THE PAST 12 MONTHS ALONE, BIKES HAVE BEEN FLYING OUT THE DOOR THE SAME DAY THAT THEY ARRIVE… WANT A NEW BIKE? GET READY TO WAIT. THIS TIME LAST YEAR THE PRE-ORDER WAITING LISTS FROM MOST BRANDS FOR POPULAR BIKES WAS AVERAGING 1-3 MONTHS, NOW, IT’S BLOWING OUT TO ANYWHERE FROM 6 MONTHS TO A FULL YEAR! IT’S CRAZY. IT’S SCARY. IT SUCKS. BUT THE GOOD NEWS IS THAT THE BIKE INDUSTRY IS ON OUR SIDE AND BRANDS ARE DOING THEIR VERY BEST RIGHT NOW TO FIND SOLUTIONS TO TURN IT AROUND.
INDUSTRY AU
IN THIS EDITION OF INDUSTRY.AU WE’RE CHECKING IN WITH ONE OF AUSTRALIA’S LATEST AND MOST EXCITING COMPONENT FABRICATORS WHO ARE PRODUCING SOME REALLY INTERESTING AND INNOVATIVE GEAR FROM THEIR ADELAIDE WORKSHOP.
PIVOT 2021
WHEN IT COMES TO PICKING YOUR NEXT DREAM BIKE IN A PACKAGE THAT PERFECTLY SUITS THE STYLE OF RIDING THAT YOU LOVE MOST, YOU REALLY ARE GOING TO FIND YOURSELF UTTERLY SPOILT FOR CHOICE WITH PIVOT’S LATEST OFFERINGS.
AUS CYCLING 2021 DH NATIONAL CHAMPIONSHIP
FOLLOWING THE CRAZY YEAR OR CONFUSION AND CANCELATIONS THAT WAS 2020, THE VIBE FOR THIS YEAR’S AUSTRALIAN NATIONAL DOWNHILL MTB CHAMPS WAS ALL ABOUT A ‘NEW YEAR, NEW ME’ ATTITUDE. FOR THE VERY FIRST TIME WE GOT TO SEE THE COUNTRY’S BEST GRAVITY RIDERS BATTLING FOR NATIONAL TITLES AT THE ULTIMATE VENUE FOR SUCH AN EVENT, MAYDENA!
