The Scenario in India
Globally the hair care industry is pegged at $75 billion. In the context of India, there is a huge increase in the demand for hair care products. Since the dawn of civilisation, people have been conscious about their appearance, and today, it is vital to have healthy crop of hair to look presentable. According to a survey conducted in India, hair care product value is estimated to grow at a CAGR of 8 per cent in 2016, with sales reaching ₹192.8 billion. Consumers have become aware of the role – good hair care products play an important role in achieving damage free and luscious hair. Other reasons for the rise of hair care products can be attributed to the rapid rate of modernisation and urbanisation the world is undergoing. Also, celebrities and mainstream media are catalysts that have propelled the growth of this industry.
Esta historia es de la edición January 2018 de Salon International.
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Esta historia es de la edición January 2018 de Salon International.
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Since March 2020, India has been impacted by the deadly Coronavirus. The beauty industry was hit hardest because of the nature of work and resultantly, several salons and spas had to face closure. The segment which saw smooth sailing was online education, as now the academies used various platforms as an opportunity to address more students and include more courses
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