Not a watchmaker, but a watch “re-maker”—who else but AET Remould would dare to tweak a Richard Mille or upgrade an Audemars Piguet? Similar to the way Brabus turns G-Wagens into impossibly brawny adventure machines, the German watch design and modification brand is making its mark with truly unique timepieces.
The acronym stands for Artistic, Expression and Thought, “all of these being pillars of AET Remould’s core values which led to the creation of the brand name,” they note. Founded by the late Jonas Hofmann, an experienced watchmaker, each of their eye-opening pieces is limited to just a handful of examples. No wonder they’ve attracted fans including rapper Rick Ross, social media star turned professional boxer Jake Paul, and pro footballer Javier Hernández Balcázar of the LA Galaxy, plus royalty ranging from Malaysia to the UAE.
We spoke with AET Remould’s Vincent Schmidt about the burgeoning brand and what drives them to create ever-more-covetable heirlooms:
What is the inspiration behind AET Remould?
Esta historia es de la edición July - August 2023 de Maxim US.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición July - August 2023 de Maxim US.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
WATER WORLD
The New York Yacht Club team, American Magic, will make another run at the America's Cup in Barcelona through October
THE 2024 MAXIM HOT 100
What does it mean to be hot? Maxim's eagerly anticipated Hot 100 portfolio asks just that, charting the individuals who are blazing a trail in entertainment, fashion, sports and pop culture. Not only are these world-class stars soaring high, breaking ground, smashing records and inspiring future generations with their inimitable talent and determination, they're doing it all while emitting a sizzling, sparkling energy that leaves us in awe. Read on with caution: These names are on fire right now!
Class Act
If you're looking for Elizabeth Hurley, check the garden. A longtime staple of screens, glossy magazine spreads and red carpetsparticularly since one unforgettable gown sent her profile stratospheric in 1994-one might be surprised to learn that she has quite the green thumb
Unexpected BEAUTY
A new exhibition and book show why Danish-born photographer Mare Hom is destined for greatness
TURKISH DELIGHT
Türkiye's remote D Maris Bay resort offers a verdant oasis of pristine beaches, opulent amenities and a variety of world-class culinary outposts
The CHOSEN ONE
Catching up with Ferrari's star driver Charles Leclerc at the Montreal Grand Prix
MONDO DINO
Enzo Ferrari's exquisite homage to his late son Alfredo, the Dino sports car, now enjoys the status of being an all-time classic
Sweet Caroline
As a teenager, Caroline Silta dreamed of becoming a supermodel. With sheer determination, she now walks the runway, graces magazine covers and headlines billboards in Times Square
MANN on the STREET
Exactly one member of the 2023-24 NBA rookie class had built a legacy long before entering the league: Skechers. Last fall, the Los Angeles-based footwear giant launched its inaugural line of technical basketball shoes: the SKX Resagrip and SKX Float.
SPORTS STAR
A conversation with Meg Stewart, Division 1 soccer player-turned-sports and talent agency president