Tamara Leisure Experiences recently launched Tamara Kodai in Kodaikanal. Shruti Shibulal, promoter and director - strategy and development, Tamara Leisure Experiences speaks about the exclusivity of her brand, focus on sustainable tourism and expansion plans.
What defines the brand Tamara?
Tamara stands firmly on its values of fairness to all stakeholders, transparency, sustainable practices, and corporate governance and embraces CSR activities through the SD Foundation and the Advaith Foundation. Tamara is also deeply committed to responsible tourism, respecting and supporting local culture and practices, and minimising intrusion on surrounding natural environment as little as possible. To this end, all Tamara properties are constructed with care and respect for the environment, aiming to create the experience of a Sustainable Good Life for every guest.
What is the unique positioning of The Tamara Kodai in the region's hospitality market?
The Tamara Kodai experience is one that combines the best of luxury with the uniqueness of heritage experiences and nature getaways. The property will raise the bar for luxury travellers in Kodaikanal with the first resort of its kind, offering large suites fitted with state-of-the-art features and exquisite interiors, the first temperature-controlled swimming pool in Kodaikanal and culinary experiences that will redefine luxury for even the seasoned traveller. Added features like a sprawling lawn for wedding celebrations, top-notch conference facilities for corporate getaways, and an award-winning wellness centre makes The Tamara Kodai able to offer a wide range of experiences for our guests.
Which segment of travellers are you looking at attracting? How does your property cater to the changing profile and preferences of the new age Indian traveller?
Esta historia es de la edición Express Travelworld (Vol.13, No.6) July, 2018 de Express Travelworld.
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Esta historia es de la edición Express Travelworld (Vol.13, No.6) July, 2018 de Express Travelworld.
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