Getting Outside Work

Selling Outdoor Photography Has Become Second Nature for These Pros
 

- Maria Piscopo

WHO ARE THE CLIENTS buying outdoor and nature photography? How do you find these clients and make money? What are some of the special challenges you may encounter? In Business Trends this month we will address these questions and more with working pros Andy Biggs, Nick Simonite, Christopher Wilson, and Steven Wohlwender.

Shutterbug: What kind of outdoor or nature photography clients do you work with? 

Andy Biggs: Commercially speaking, most of the business that I do is either related to guiding photographic safaris and workshops or selling large fine art prints through interior designers. These interior designers have found me through different means, mostly due to hearing about my fine art prints through other designers. One saw me on the TODAY Show and Googled my name and reached out to me. Sometimes it’s all about being visible and the rest takes care of itself. I started my photography business in 2002 and I relied on nothing but photography for income beginning in 2006. 

Steven Wohlwender: My clients area advertising agencies, design firms, and company in-house marketing departments, since the vast majority of my images are used for advertising, marketing, and branding purposes. 

Nick Simonite: For me, it’s landscape photography primarily. I was shooting for a client that drew me to the landscapes in Texas, where I started shooting personal work, then an image from that portfolio got picked up for an ad campaign so it basically started from there. Photography then became a viable source of income when I started shooting campaigns. The campaigns were for advertising and state tourism industry boards such as New York State and Texas State.