When we sat down in conversation with the founder of Wiggles your #partnerinpethood we didn't have to do much talking. Anushka Iyer is a firebrand who keeps you so engaged with her knowledge of the pet industry and the passion that drives her brand, Wiggles.
Also, the love she has for Wiggles, her cute little Lhasa Apso. One of six dogs, all rescued after abandonment and given a loving home by crazy dog lover, Anushka and her equally crazy dogloving, serial entrepreneur dad, Rajh Iyer. Along with Venkat Mahadevan, long-time family friend and a country-wide team of 250 members the trio push Wiggles forward each day to make it the 360° petcare ecosystem they envisioned, based on emotional, social and physical care. Winner of the Retail Startup of the Year Award 2020, a certified member of the US-based World Pet Association and IPSA - International Political Science Association dealing with the regulation of animal health and welfare – brand, the vision is certainly coming to fruition and Wiggles has arrived. They have even been the first to acquire a veterinary license for cannabis-infused oil for pain-relief in dogs called CannaPaw, which has been certified by the Ministry of Ayush.
Esta historia es de la edición January - February 2023 de dogs & more.
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Esta historia es de la edición January - February 2023 de dogs & more.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
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A Kick on the Butt
A dazed horse was seen with red ‘injury and blood’ marks on its body during a Muharram procession in Dongri, Bombay, post which animal welfare activists raised an issue.
A Lick on the Face
Hats off to the Uttarakhand law officials who left no stone unturned in rescuing a dog who fell into the raging waters of the Bhagirathi River.
UNDER THE WEATHER 10 Tips to Keep Pets Healthy
There is so much you can do to keep your pets healthy and optimise their lifespan, let me share a few tips here.
The Green-Eyed Boy Russian Blue
They’re quite the show-stealers, stunning in steel grey/blue with emerald eyes. Read on to know more about the Archangel Blues
The Enchanting Kingdom of Animals Unusual Acquaintances
A part from eating unusual food when one travels the world, what is interesting is meeting people with varied cultures and traditions.
Treat Them with Kindness, No Less
The love and affection that the world-renowned industrialist possesses for animals is hardly unknown.
Loving Family Of Four
Bringing home pets during testing times is perhaps the best one can do for children undergoing emotional strain. This mother did just that, bringing back many smiles into their lives
Chef Paul Noronha
He’s just settled into his role as Executive Chef of ITC Maratha, this seasoned F&B professional. Yet, it’s his role as dog dad to Shia he treasures most
Swedish Vallhund The Cow Herd
Their history dates back to the time of the Vikings making them a timeless breed with a warrior spirit. The Swedish Vallhund knows its job well and how to keep its parent happy
Pass me the Popcorn Says the Binturong
Contrary to the skunk, this furry mammal lets off a buttery popcorn aroma to mark its territory. The binturong is full of surprises and quite a creature to uncover