IN 2003, WHEN a wide-eyed Aparna Purohit, then in her early twenties, started working on a film set, some of her dreams had come true. But she soon realised others would take their own sweet time to fructify.
Back then, some film sets didn't even have basic facilities like toilets or changing rooms for women, and Purohit-who's survived all this and worse-stands tall today as the Head of India and Southeast Asia Originals at Amazon Prime Video to tell that often harrowing tale. "I recollect being on an outdoor shoot once where the actress and I were the only women in the crew. There were no facilities; no toilets or changing rooms in a remote outdoor location-and demanding basic rights got us labelled as 'difficult to work with"," she recalls. She says the only way out is to speak up.
"As I grew in my career, these were some of the things that I looked into as priorities. I want to make sure that women are not easily dismissed and don't go through such experiences as they find their foothold in this industry," she says.
Sure, India's entertainment industry has come a long way from when Purohit was starting out. Directors like Zoya Akhtar, producers like Guneet Monga Kapoor, writers like Juhi Chaturvedi, cinematographers like Fowzia Fathima and editors like Aarti Bajaj were few and far between. Women in India's entertainment sector believe that while the industry has come a long way over the years, it's still a long, long way away from equality, especially in terms of leadership roles.
SORRY STATE
Esta historia es de la edición December 24, 2023 de Business Today India.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición December 24, 2023 de Business Today India.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
"Moving to cloud helped us grow❞
What was the problem you were grappling with?
She's Got Time
MORE WOMEN ARE BECOMING WATCH CONNOISSEURS, SEEKING OUT BOTH JEWELLED AND TECHNICAL WATCHES FOR THEIR STYLE AND CRAFTSMANSHIP
RISING STAR
PARUL GULATI IS a name that's been steadily gaining prominence in the Indian entertainment industry after she appeared on season 2 of Shark Tank in 2023. She has become a multifaceted personality who effortlessly transitions between acting and entrepreneurship.
Building on a Legacy
WHEN ZAHABIYA KHORAKIWALA stepped into her role as Managing Director of Wockhardt Hospitals over a decade ago, she confronted formidable challenges that have since turned into achievements.
LEADER IN INNOVATION
AS FEDEX'S PRESIDENT (Middle East, Indian subcontinent and Africa), Kami Viswanathan has a lot on her plate.
WAITING IN THE WINGS
Here are those who missed out as they have not yet completed a year in office; they'll be strong contenders in 2025
A DECENT PROPOSAL
IN TODAY'S WORLD OF TRYING TO CREATE AN EQUITABLE SPACE, BOTH MEN AND WOMEN CONTRIBUTE TO THEIR HOUSEHOLDS. WOMEN ARE ENCOURAGED TO HAVE THEIR OWN SAVINGS POOL AND INVESTMENT ROUTINE. GIVEN THIS, HOW SHOULD FUTURE BRIDES APPROACH FINANCIAL PLANNING?
Women and the STEM Bias
EMPOWERING WOMEN IN STEM WILL NOT ONLY BENEFIT INDIVIDUALS, BUT ALSO STRENGTHEN THE ENTIRE INDUSTRY, DRIVING INNOVATION AND PROGRESS.
ROCKET WOMEN
WOMEN IN INDIA ARE NOT ONLY VENTURING INTO SPACE BUT ARE ALSO STARTING TO SPEARHEAD THE COUNTRY'S EFFORTS IN THE GLOBAL SPACE RACE.
ONE STEP FORWARD
THE NUMBER OF WOMEN INDEPENDENT DIRECTORS IS GROWING STEADILY, BUT IT'S A LONG WAY FROM GENDER PARITY. MUCH MORE NEEDS TO BE DONE TO BREAK THE GLASS CEILING IN BOARDROOMS.