DIALLING 'Q' FOR QUALITY
Businessworld India|29 July 2023
As India makes the transition to 5G at breakneck speed, the large-scale network congestion and outages resulting from it have put the scanner squarely on the quality of services
Ashish Sinha
DIALLING 'Q' FOR QUALITY

INDIA CONTINUES TO BE a land of paradoxes. The country’s thriving telecom sector provides a telling instance of this. Here’s how. The sector is booming, with telecom service providers scrambling to rollout 5G services across cities, towns and villages to make the promise of up to 20 gigabits per-second (gbps) peak data rates and 100-plus megabits-per-second (mbps) average data rates a reality. At the same time, however, tens of millions of telecom subscribers have to live with frequent call drops, bad network connection, sub-standard voice quality, and slow internet speeds that seem to have become the order of the day. But why must this be so? Experts say the explosive growth in data consumption fuelled by more than 850 million active internet users in the country has led to an increase in network congestion due to a ‘remarkable surge’ in mobile data traffic. Besides, infrastructure challenges and frequent fibre disruptions have also contributed to the problem, they say.

According to Prashant Singhal, Leader, Global TMT Emerging Markets at EY, the outages in the backhaul network are mainly due to cuts in the fibre network. “Cuts in fibre links cause traffic to be re-routed to already highly utilised links creating choke points and severely impact end-customer experience,” he says.

Esta historia es de la edición 29 July 2023 de Businessworld India.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

Esta historia es de la edición 29 July 2023 de Businessworld India.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

MÁS HISTORIAS DE BUSINESSWORLD INDIAVer todo
'Committed to helping India achieve carbon neutrality'
BW Businessworld

'Committed to helping India achieve carbon neutrality'

R. Purushothaman on how Danfoss India, part of Danish MNC, is supporting the nation's carbon neutrality goals with innovative products

time-read
2 minutos  |
December 14, 2024
INTELLECTUAL DEPTH & ACTIONABLE INSIGHTS
BW Businessworld

INTELLECTUAL DEPTH & ACTIONABLE INSIGHTS

Anil K. Khandelwal is a transformational leader, who invites readers to rethink leadership as a journey rather than a destination. In The Gym of Leadership, he emphasises that helmsmanship is not a badge of authority but a commitment to creating a positive impact, says Srinath Sridharan

time-read
3 minutos  |
December 14, 2024
AN INDUSTR BENCHMAR
BW Businessworld

AN INDUSTR BENCHMAR

The MacBook Pro M4 doesn't just set the bar for laptops-it becomes the bar. With unmatched performance, breath-taking design and incredible endurance, Apple's latest offering redefines what a laptop can achieve, says Sahil Mohan Gupta

time-read
3 minutos  |
December 14, 2024
The drip of good health
BW Businessworld

The drip of good health

IV therapy seems to be a popular procedure with people in pursuit of good health and glowing skin. We spoke to medical experts about aspects to keep in mind before walking into a wellness centre to get that drip.

time-read
2 minutos  |
December 14, 2024
"MACARONS FOR THE MASSES"
BW Businessworld

"MACARONS FOR THE MASSES"

CHANDNI NATH ISRANI, the driving force behind Ladurée's India expansion, redefines luxury in the F&B sector. With four flourishing Ladurée outlets established since 2021, Israni is making iconic French pastries and delicacies accessible to the Indian market. BW Businessworld sits down with the visionary entrepreneur to discuss her journey in building the luxury brand and her strategy for democratising gourmet experiences

time-read
4 minutos  |
December 14, 2024
NAVIGATING THE PATH TO PROFITABILITY: A STARTUP'S BALANCING ACT
BW Businessworld

NAVIGATING THE PATH TO PROFITABILITY: A STARTUP'S BALANCING ACT

WHEN EVALUATING startup profitability, it’s crucial to break it down into two main components: unit economics and fixed costs. Unit economics refers to the profitability of delivering each singular order, which involves analysing transaction margins against costs incurred, such as delivery and payment gateway fees. This assessment helps gauge whether a business model is sustainable at a micro level.

time-read
3 minutos  |
December 14, 2024
THE HOLY GRAIL OF PROFITABILITY
BW Businessworld

THE HOLY GRAIL OF PROFITABILITY

Profitability for startups is elusive, often overshadowed by growth and investor expectations. Achieving profitability requires a delicate balance between revenue generation and cost management, with factors like market dynamics and competition playing significant roles

time-read
6 minutos  |
December 14, 2024
"WE ARE FOCUSED ON BUILDING A RESILIENT AND SELF-SUSTAINING SEMICONDUCTOR ECOSYSTEM"
BW Businessworld

"WE ARE FOCUSED ON BUILDING A RESILIENT AND SELF-SUSTAINING SEMICONDUCTOR ECOSYSTEM"

S.KRISHNAN, Secretary of the Ministry of Electronics and Information Technology, outlines India's ambitious plan to build a resilient and globally competitive semiconductor industry through the India Semiconductor Mission

time-read
5 minutos  |
December 14, 2024
Shaping the Future of Cyber Risk Management
BW Businessworld

Shaping the Future of Cyber Risk Management

With its mission to advance cyber risk quantification through the FAIR (Factor Analysis of Information Risk) model, the institute empowers businesses to align cybersecurity with broader objectives using structured, data-driven insights. Managing Director TODD TUCKER discusses how the institute’s methodologies and community-driven approach are reshaping industry standards worldwide, including growing interest in India and Asia Pacific

time-read
2 minutos  |
December 14, 2024
THE PILLAR OF A RESILIENT DIGITAL FUTURE
BW Businessworld

THE PILLAR OF A RESILIENT DIGITAL FUTURE

The rapid evolution of digital technologies has transformed the world, driving unprecedented connectivity and innovation. Yet, as the digital realm expands, so do vulnerabilities, with cyber threats emerging as critical challenges for businesses, governments and individuals

time-read
6 minutos  |
December 14, 2024