Fashion Blooms Across MENA: A Look at the Region's Fashion Weeks
Forbes Middle East - English|July 2024
MENA is experiencing a vibrant fashion moment, with cities like Dubai, Riyadh, Cairo, Doha, and Marrakech hosting fashion weeks that shed light on the creativity and talent of the region’s designers.
JULIAN NABIL
Fashion Blooms Across MENA: A Look at the Region's Fashion Weeks

Fashion weeks not only offer clothes and accessories, but also celebrate the cultural heritage of the region, promote local talent, and contribute to the economic development of the fashion industry.

MENA's fashion market is projected to record a compound annual growth rate of approximately 7% between 2023 and 2027, with Saudi Arabia and the U.A.E. accounting together about half of the $89 billion market value last year, according to Euromonitor International data. This is being bolstered by big spenders. In the U.A.E. and Saudi Arabia, a BoF Insights survey found that as much as 50% of high earners spend more than $1,000 on average a month on fashion.

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