Developing Concept
Hotel Business Review|January - February 2023
Two aspects which contribute towards making a successful restaurant are location and the concept.
Developing Concept

Here we would explore the latter in some detail. The concept of a restaurant is a composite term and entails several factors. It is important to have a dynamic concept for a restaurant and also the means of implementing that concept in order to create a successful restaurant.

Whether or not you are an experienced restaurateur, you must start with a clear, good concept for your restaurant. This is valid for a restaurant in a hotel also. Experts reiterate the fact that for successful food service operations, it is crucial to have a suitable concept. Therefore restaurant operations in a hotel too must be leveraged on a Suitable concept.

The concept includes the crucial elements which are the theme of the restaurant, the overall vision of the menu, the pricing and the standard of the services, the name of the restaurant, and the ambience and décor of the facility. Together they create a first impression and also an enduring impression on the guests.

It also involves planning details for multiple practical issues, not just choosing a style of cuisine. Understanding the market segment other critical issues in developing concept include planning restaurant design, studying competitive challenges, researching market demographics, and developing a financing strategy.

For a stand-alone restaurant or a restaurant in a given five-star or four-star property to work effectively, it is important that all of these elements work together.

Here we are discussing some of the elements of the concept that a successful restaurant within a hotel or otherwise must have.

Theme Planning

It is important to start a restaurant with a clear theme and define its purpose at the very first outset. In other words, every food service operations must begin with the 'conception of a theme'. The theme is the central idea of the restaurant.

Esta historia es de la edición January - February 2023 de Hotel Business Review.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

Esta historia es de la edición January - February 2023 de Hotel Business Review.

Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.

MÁS HISTORIAS DE HOTEL BUSINESS REVIEWVer todo
"Leadership is not a License to do Less, it is a Responsibility to do More"
Hotel Business Review

"Leadership is not a License to do Less, it is a Responsibility to do More"

Amit Kumar Sharma is a seasoned hotelier with a career spanning 23 years. A graduate from IHM Lucknow, he began his career with Grand Hyatt, Delhi as a pre-opening team member from where he developed deep interest into the fast-paced career of Food & Beverage operations & management.

time-read
3 minutos  |
July - August 2024
Fortunes Hotels Opens New Properties
Hotel Business Review

Fortunes Hotels Opens New Properties

The group announced the launch of Fortune Beach Resort ECR Chennai. Situated in the bustling, breezy East Coast Road (ECR), the upscale resort set against the serene backdrop of the majestic sea connects the cultural richness of Chennai with the picturesque landscapes of Puducherry, Mahabalipuram, and beyond.

time-read
2 minutos  |
July - August 2024
Small Luxury Hotels Partner with The MRS Group Of Hotels
Hotel Business Review

Small Luxury Hotels Partner with The MRS Group Of Hotels

Small Luxury Hotels of the World (SLH) announced its expansion into the Indian subcontinent through a strategic partnership with The MRS Group of Hotels.

time-read
1 min  |
July - August 2024
IHE 2024
Hotel Business Review

IHE 2024

Concludes With Setting Higher Goals

time-read
2 minutos  |
July - August 2024
Housekeeping in Hotel Public Spaces
Hotel Business Review

Housekeeping in Hotel Public Spaces

The work of the housekeeping department of any hotel or motel is the most unseen, but the most needed in many ways.

time-read
5 minutos  |
July - August 2024
Redefining The Art Of Luxury Hospitality
Hotel Business Review

Redefining The Art Of Luxury Hospitality

Sheraton Grand Bengaluru Whitefield Hotel Convention Center

time-read
4 minutos  |
July - August 2024
Training & Retaining Workforce for Hotel's Success
Hotel Business Review

Training & Retaining Workforce for Hotel's Success

Success of a hotel depends on the manpower. Staff, from the receptionist, who is the first step of the guest towards his hospitality during the stay, to the attendant who handles his luggage during his departure, help in the guest being attracted by the property and compelling him to stay at the same hotel on his future trips to the destination. The employees, it may be said, are the backbone or the mainstay for a hotel's success.

time-read
10+ minutos  |
July - August 2024
Weddings: Increasing Hotel Revenue
Hotel Business Review

Weddings: Increasing Hotel Revenue

The trend of wedding ceremonies and receptions being conducted in hotels has been increasing over the years. The eat, drink and be married” now has a tag attached to it, which is in hotels”. The result is that not only destination weddings but wedding, in general, are contributing to the hotel’s revenue in a great measure. The saying Marriages are made in heaven” now has an attached segment But expenses are borne onearth”. Hotels and resorts have been proving an attractive venue as compared to the other sites, like halls, for people of all categories. Ashok Malkani takes a look at the facilities and other plus points offered by hotels.

time-read
10+ minutos  |
July - August 2024
Heritage Hotels Heirlooms of Indian Tourism
Hotel Business Review

Heritage Hotels Heirlooms of Indian Tourism

A trip to the past in the modern world has a timeless appeal for travellers who are keen to immerse themselves in the cultural history of the destination by staying at a historic hotel itself.

time-read
10+ minutos  |
July - August 2024
A Tranquil Paradise! Radisson Hotel Jass Khajuraho
Hotel Business Review

A Tranquil Paradise! Radisson Hotel Jass Khajuraho

Sprawling in six acres in the midst of the vast open countryside with gentle undulating landscape and clean, fresh unpolluted air, Radisson Hotel Jass Khajuraho is a perfect union of classic design with subtle elegance.

time-read
3 minutos  |
March-April 2024