Presenter Holly Willoughby faced fresh backlash last week amid reports she’s set to sign a lucrative new deal with This Morning.
Talk of the proposed deal comes just weeks after rumours circulated that Holly, 42, was ready to quit the show for good following the exit of her co-presenter Phillip Schofield, 61.
Now, the reports of a potential uplift in Holly’s salary, should she stay on, have prompted a barrage of criticism, with some blasting it as “disgusting”, especially with the country in the middle of a cost of living crisis.
One online commenter said Holly would be “laughing all the way to the bank”, while another slammed the move at a time “when so many people struggle to pay their way and work full time on minimum wage”.
But PR expert Mark Borkowski told new it’s only right that Holly should be handsomely rewarded if ITV show bosses want her to steady the rocky This Morning ship. After her summer break, Holly is expected to return as the show’s main anchor, joined by a rotating list of co-hosts such as Josie Gibson, Alison Hammond and Dermot O’Leary.
Mark said it’s understandable that Holly’s pay rise has incensed some members of the public at a time when many people are nearly reduced to having to “heat cans of beans with candles”. But he added, “What’s Holly expected to do? Like footballers, TV personalities often have a very, very short shelf life.
“She’s also got a team of people working for her, from lawyers to managers, stylists to publicists to social media managers. She’s got to pay all those people to stay at the top.”
Esta historia es de la edición August 07, 2023 de New UK.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición August 07, 2023 de New UK.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
'We know Steps isn't the coolest band'
Singer Claire Richards chats about her new concert tour and why Steps is such an enduring pop powerhouse
GETTING THEIR FUR SHARE...
When it comes to pet parenting these celebs have had their pups and downs
I'm driven on by people fighting for treatment
Actress Nadia Sawalha on her determination to support women with cancer and marking a milestone birthday
'Being a mum at 16 was the making of me'
Angel Brooker, 19, was a schoolgirl when she found out she was pregnant. Now a mum-of-two, she wouldn’t change things for the world
Rachel blasted for sharing 'pain'
S Club star Rachel Stevens faced a barrage of social media criticism for her relationship with her Dancing On Ice partner after opening up on TV about the breakdown of her marriage to her childhood sweetheart
Dani fears a signing abroad would mean a 'huge life change'
Reality star Dani Dyer is worried Euros success for her beau could mean having to uproot her family - but she won't stand in his way, a source tells new
Lisa offers Ruth her support
Following her shock split from Eamonn Holmes, Ruth Langsford is turning to TV pal Lisa Armstrong, a source tells new
'Joey could see how visibly upset I was'
Following Samantha Kenny's exit from Love Island, she opens up about her emotional time in the villa
Britney 'fighting tears' for Justin
Britney Spears is desperate to offer support to her childhood sweetheart Justin Timberlake after he was arrested for drink-driving, a source tells new
Coleen stands by 'hurt' pal Annie
As Annie Kilner attends the Euros in support of her husband, a source tells new how Coleen Rooney has been a shoulder to cry on