While so many other subscription services have been raising their prices recently or adding advertising as a way of boosting revenue, Apple’s prices have remained steadfast. Recently that has changed, with the company finally increasing the price of two of its most popular services: Apple Music and Apple TV+. The Apple One (fave.co/ 3EFtF9p) bundle's price is going up as well to reflect the service price increases.
Apple has been quiet about the increases, which appear on the respective pages for each service but weren't called out in a press release or an email to subscribers. In a statement to 9to5Mac (fave.co/3Dsn0QR), an Apple spokesperson said:
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