If you haven't been closely following the world of streaming media, you may have missed the major changes in the past year. Following a particularly bad financial quarter at Netflix, the entertainment industry collectively decided they were done spending huge sums of money to establish new streaming services.
The gold rush is over and the rules have changed. One of the biggest changes is that Netflix, which for years refused to even consider offering advertising on its platform, instead announced it would add a discounted version of its service...with commercials (fave.co/40QCdFj). And the results are in: Netflix already makes more money from a subscriber who's viewing its ad-laden version than it does from a subscriber who's signed up for a more expensive ad-free tier.
If you don't like ads on your internet video, this is bad news because it means you'll need to pay even more to keep the ads at bay. But for Apple, it's an opportunity and a data point that might make the company question its overall video strategy.
THE ECOSYSTEM GAME
Right now, Apple TV+ has only one tieryou pay (either directly or via a bundle like Apple One or Apple's deal with T-Mobile), and you get access to an ad-free 4K video service with all of Apple's programs on it.
Esta historia es de la edición June 2023 de Macworld.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición June 2023 de Macworld.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
APPLE WATCH SERIES 10 REVIEW: MODEST IMPROVEMENTS TO A PROVEN FORMULA
IF YOU'VE BEEN WAITING FOR A BIG APPLE WATCH REVAMP, THIS ISN'T IT, BUT IT'S STILL THE BEST SMARTWATCH AROUND.
MOKIBO FUSION KEYBOARD FOR iPAD PRO: AFFORDABLE AND WELL-BUILT KEYBOARD COVER
There are several versions of Mokibo's Fusion keyboard available, including one that's designed for Windows and Android devices, but it also makes a couple of models that are specifically designed for use with iPads.
ANKER MAGGO 10K SLIM POWER BANK: THIN YET POWERFUL iPHONE MAGNETIC BATTERY PACK
At just 0.58 inches (less than 1.5cm) thick, this 10000mAh magnetic power bank rivals even some of the 5000mAh magnetic battery packs for slimness. It's also lighter in weight than any other 10K wireless power bank that we have tested, performed best for recharging power, and can wired-charge an iPhone at 30W.
From the iPhone X to the iPhone 16: Apple's battery life visualized
Through a combination of bigger batteries and greater efficiency, Apple has drastically improved iPhone battery life over the years.
RIP Android 2008-25
The 2025 iPhone will finally kill its biggest competitor.
The iPhone 16's biggest competitor is the other version of itself
The changes Apple has to implement end up making the iPhone the platform many hoped it would be.
Apple's slow and steady approach to AI will once again win the race
Apple is not shy about touting Apple Intelligence, but the way the company is implementing it is different from other companies.
iOS 18: All the details and hidden features you won't want to miss
After you update, be sure to check out these delightful little improvements.
Hot Stuff
What we're raving about this month
PATAGONIA REFUGIO DAYPACK 26L: GREAT ALL-AROUND EVERYDAY BACKPACKS
Studying in the morning, shopping in the afternoon, sports in the evening, traveling to your parents on the weekend-if a backpack can handle all of this, it's perfect for a student. But the Patagonia Refugio Daypack 26L is great for anyone who's always on the go, whether it's for work or play.
