PHOTOBASH FIERCE PROMOTIONAL ART
ImagineFX|August 2024
Lina Sidorova explains the techniques that she used to create a dramatic promo piece for fantasy video game Dragon Nest
Lina Sidorova
PHOTOBASH FIERCE PROMOTIONAL ART

Photobashing is a technique used to create images from photographs, before rendering them into a single, cohesive piece. This process enables an artist to quickly assemble an illustration from different elements of photographs without having to draw them from scratch, and can be a useful method when you're seeking to develop a particular style.

To help you get a head start with photobashing, in this tutorial I'll analyse the creation of a piece of promo art that I made for the game Dragon Nest. The commission set out for me was to make a dynamic promotional design in a realistic style, and using as much detail as was workable. The style of Dragon Nest itself is quite interesting, using chibi and cartoon-styled locations, and scenes with dramatic lighting that depict epic battles.

The art was to be used for printing on large banners at Gamescom and other gaming conventions, as well as posters at various game events, on advertising assets, and so on. As a result, the composition had to be readable both with the dragon on its own, and with the addition of hero characters and text elements.

For images to be used in this way, both the quality and detail of the picture, and the composition, are important. It should be possible to place characters, logos and other necessary branding onto the image, or alternatively remove elements completely, while still being able to retain the quality. So, let's jump in and get photobashing!

1 Work out your composition with initial sketches

Any illustration or promotional art begins with sketches. At this stage I had to consider versions that would look good both with and without the addition of human figures in the composition. Ultimately, I chose the bottom-middle sketch above and proceeded to plan my next steps. I thought it would be a good idea to accentuate the dragon's mouth and make it the focal point with colour and light.

2 Begin photobashing

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