India Craft Week opens its 4th Edition at NSIC, Okhla,New Delhi recently and was inaugurated by Padmabhusan Rajeev Sethi & Jaya Jaitly in the august presence of, Iti Tyagi, Founder India Craft Week, Somesh Singh- Co-Founder, Craft Village, Manish Saksena, Lead, Aadyam handwoven, CS Sudheer, CEO, Freedom.com, Padmashri Jai Prakash and many others. This year’s edition is dedicated to Craftspeople of India, who have tirelessly worked to ‘Protect, Preserve & Revive’ thousands of years old Arts, Crafts, Textiles, Culture, and Heritage. It is a tribute as a part of India@75 Azadi Ka Amrit Mahotsav.
‘4th India Craft Week is very special as the show since inception is growing manifolds, it has also built an ‘Ecosystem’ for the domestic market, where dynasty Artisans, Craft Entrepreneurs, Luxury Brand in Hand-Made, Organizations, Institutions can all come on a single platform and exchange products and ideas with National and International Buyers, Retailers, Brands and End Consumers.
The business show is professionally curated on the principles of 4P’s (Product, Price, Packaging & Presentation), and helps large artisans’ community to get medium to large scale orders from domestic & international buyers directly (B2B, B2C & D2C) without any middlemen’ says Iti Tyagi, Founder, India Craft Week.
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