LOS FELIZ
August Man SG|Issue 187
Luxury streetwear label Fear of God and Birkenstock congregated to present a new footwear proposition in their debut collaboration: a sandal style named after the ritzy Los Angeles neighbourhood
AMOS CHIN
LOS FELIZ

FEAR OF GOD, the producer of the ubiquitous essentials series, has always been on a mission to re-envision the notion of modern American fashion, and this year is no exception. By summoning the help of lifestyle brand Birkenstock, the luxury streetwear label managed to take a monumental step in its journey putting forth a new footwear proposition that bridges the gap between contemporary and heritage. Developed exclusively with Birkenstock 1774, the German brand's special projects and collaborations unit, the footwear in the debut collaboration, the Los Feliz, marries Fear of God's inimitable, timeless design language with Birkenstock's orthopaedic craftsmanship.

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