WHAT HAPPENS AFTER a video drops on the internet is in the hands of the lords of the algorithm. Whether it spawns a dance craze, lingers in limbo, or springs the dawn of a new rap superstar, the "For You" page has catapulted or throttled many a creator traversing the digital realm. The results are as thrilling as they are disorienting. GloRilla knows this feeling well. Her music video for "F.N.F (Let's Go)" debuted on YouTube in April, and over the summer, fans quickly made it a viral hit, propelling the song, a collaboration with music producer Hitkidd, onto the top of year-end "Best Of" lists. Its bumpy, staccato spelling-bee chorus-"I'm F-RE-E fuck nigga free/That mean I ain't gotta worry 'bout no fuck nigga cheating"just as swiftly made its way onto TikTok, where thousands flooded feeds with #FNFChallenge-tagged bouncy dance moves that might make purveyors of classic Memphis juke joints side-eye. Today, the YouTube video has amassed more than 58 million views, and the TikTok hashtag has more than 22.6 million-that is to say, it was a certifiable smash.
Usually the short attention spans of the clock app end the story there. Not this time. What made the "F.N.F. (Let's Go)" video work wasn't just that the song is a femme anthem. It also has on-the-block relatability.
Here was a woman, a round-the-way girl, petite and brash and with a deeper register than many of the dudes in her airspace, who'd simply had it with the pettiness of men. It felt real because it was real. Two months before the track's release, Glo and her friends Teezy and Keila decided to go on a cleanse. They cut out men, partying, and alcohol and homed in on money moves. For Glo, this was recovery from the heartbreak left behind by a skeevy ex, the heart obliteration brought on by a (now) ex-friend who had hooked up with said dude behind her back, and the mental taxation of an abortion. This was the funk that produced her TikTok hit, a bop born of betrayal and sacrifice.
Esta historia es de la edición January 30 - February 12, 2023 de New York magazine.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición January 30 - February 12, 2023 de New York magazine.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
Drowning in Slop - A thriving underground economy is clogging the internet with AI garbage-and it's only going to get worse.
SLOP started seeping into Neil Clarke's life in late 2022. Something strange was happening at Clarkesworld, the magazine. Clarke had founded in 2006 and built into a pillar of the world of speculative fiction. Submissions were increasing rapidly, but “there was something off about them,” he told me recently. He summarized a typical example: “Usually, it begins with the phrase ‘In the year 2250-something’ and then it goes on to say the Earth’s environment is in collapse and there are only three scientists who can save us. Then it describes them in great detail, each one with its own paragraph. And then—they’ve solved it! You know, it skips a major plot element, and the final scene is a celebration out of the ending of Star Wars.” Clarke said he had received “dozens of this story in various incarnations.”
The City Politic- The Other Eric Adams Scandal The NYPD shot a fare evader, a cop, and two bystanders. He defends it.
On Sunday, September 15, Derell Mickles hopped a turnstile, got asked to leave by cops, then entered the subway again ten minutes later through an emergency exit. This was at the Sutter Avenue L station, out by his mother's house, five stops from the end of the line. Police said they noticed he was holding a folded knife. They followed him up the stairs to the elevated train, asking him 38 times to drop the weapon.
Can the Media Survive?
BIG TECH, Feckless Owners, CORD-CUTTERS, RESTIVE STAFF, Smaller Audiences ... and the Return of PRINT?
Status Update
Hannah Gadsby's fascinatingly untidy tour through life after fame and death.
A Matter of Perspective
A Matter of Perspective Steve McQueen's worst film is still a solid WWII drama.
Creator, Destroyer
A retrospective reveals an architect's vision, optimism, and supreme arrogance.
In Praise of Bad Readers
In a time of war, there is a danger in surveying the world as if it were a novel.
Trust the Kieran Culkin Process
First, he nearly dropped out of Oscar hopeful A Real Pain. Then he convinced Jesse Eisenberg to change the way he directs.
The Funniest Vampires on TV
What We Do in the Shadows is coming to an end. Its idiosyncratic brand of comedy may be too.
The Water-Tower Penthouse
Gigi Loizzo and Angel Molina's apartment on the Grand Concourse in the Bronx looks out on Yankee Stadium.
