MAXIMUM GAIN
India Today|May 27, 2024
Equal parts of vivid colours, whimsical prints and trendy textures come together as a cohesive and beautiful whole in this celebrity interior designer’s creations
RIDHI KALE
MAXIMUM GAIN

Sometimes it gets hard to differentiate where Shabnam Gupta the interior designer begins and where the maximalist ends. Known to be a maximalist at heart, Gupta’s design pedagogy has layers that need a discerning eye to unravel its marvel. Like a slow cooked roast that requires multiple ingredients introduced at just the right time to get depth of flavour; Gupta’s love for this aesthetic creates a visual feast that while being unique to her is nuanced, meticulously detailed and highlights all the client’s needs. We caught up with her recently to get a better understanding of maximalism.

Q. What is maximalism? Maximalism in my profession would

mean an interplay of colours, patterns, textures and objects to create a visually stimulating space, where one design element is not compromised in favour of the other yet each one shines through. It is characterised by abundance, extravagance and eclecticism.

Q. Since when have you been using this style in your projects?

I have never consciously veered towards being a maximal designer, it is inherently a part of my personality and my work from

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