THE EVs OF THE FUTURE
India Today|December 25, 2023
THE DESIGN AND TECHNOLOGICAL WONDERS THAT AWAIT US IN THE FUTURISTIC WORLD OF ELECTRIC CARS
YOGENDRA PRATAP
THE EVs OF THE FUTURE

While it has taken Internal Combustion Engine (ICE) cars all of about 150 years to get to the current stage of development, electric vehicle (EV) development, by comparison, is still in its infancy. Even though the early EV made its appearance before the ICE vehicle, the rapid development and practicality of the ICE vehicle meant that EVS faded into near-oblivion. The real EV revolution started just over a decade back, as vehicles like the Nissan Leaf followed by a slew of EVs from the likes of BMW, Renault, Tesla and others presented a viable alternative.

Now, after a decade and a half of rapid development on EVs and with all global firms devoting most of their R&D funds to them, the electric vehicle space is poised for a quantum leap in all aspects, whether the shape and form, or electric motors or the digital experience or the storage of electricity.

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He gave the beat to the world
India Today

He gave the beat to the world

He would pick up the rhythms of each experience of mobility and weave them into his taals. Thus it was that he reflected joy and laughter in rhythmic cycles...such was the magic of Zakir's fingersText and photographs by Raghu Rai

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KERALA TOURISM CAMPAIGN, 1989 - TICKETS TO PARADISE
India Today

KERALA TOURISM CAMPAIGN, 1989 - TICKETS TO PARADISE

All it took was a catchy tagline-'God's Own Country'-for the world to discover Kerala's wealth of natural beauty. It remains among the best tourism ad campaigns, earning the state a place among top 10 international destinations

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SPIRITUALITY - THE GURUS OF COOL
India Today

SPIRITUALITY - THE GURUS OF COOL

Among the cult Indian gurus, no one had a bigger hold on western minds than 'Osho' Rajneesh. He's also perhaps the role model for the enterprise-building gurus of today

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RETAIL SHOPPING - THE MALL MANIA
India Today

RETAIL SHOPPING - THE MALL MANIA

Shopping malls, a 1990s innovation in India, changed the way the Indian middle class shops. Their success now lies in being 'shoppertainment' destinations, offering something for everyone

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CULINARY RENAISSANCE, 1978 - TANDOORI NIGHTS
India Today

CULINARY RENAISSANCE, 1978 - TANDOORI NIGHTS

ITC's Bukhara and Dum Pukht turned the world to tandoori cuisine and had an enormous impact on the F&B industry. Decades on, they are still a pit-stop for celebrities and heads of state visiting Delhi

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INDIAN WRITING IN ENGLISH - REVENGE OF THE NATIVE
India Today

INDIAN WRITING IN ENGLISH - REVENGE OF THE NATIVE

Rushdie lit the way but Indian writing in English has taken a life of its own in the past few decades, with translated Indian fiction most recently having its moment in the sun

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INDIAN ART - A BRUSH WITH GOLD DUST
India Today

INDIAN ART - A BRUSH WITH GOLD DUST

The 1990s economic liberalisation came as oxygen, lighting up the Indian art scene. Today, artworks by established masters routinely go for astronomical amounts

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FESTIVAL OF INDIA, 1982 - CULTURE CAPITAL
India Today

FESTIVAL OF INDIA, 1982 - CULTURE CAPITAL

The Festival of India grew into a symbol of our 'soft power', introducing our art and aesthetics to a global audience while also helping rebrand our domestic products

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THE INDIPOP TREND - DISCO GOES DESI
India Today

THE INDIPOP TREND - DISCO GOES DESI

For ages, the film song ruled. Nothing else was audible. Then came Nazia, charioteered by Biddu, and Indian ears went into a pleasant madness. Literally, Disco Deewane. A whole genre was born

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SHOLAY 1975 - THE BIRTH OF THE FANDEMIC
India Today

SHOLAY 1975 - THE BIRTH OF THE FANDEMIC

India had seen hits before. But Sholay seared into its collective psyche like a badland bullet. The effect was on a scale never seen before- one film creating a new mass folk culture. And a trail of monster blockbusters that still continues

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