Give audiences the freedom to choose
THE WEEK India|September 01, 2024
Exclusive: Actor Vikrant Massey on globalising Indian cinema
Anirudha Karindalam.
Give audiences the freedom to choose

Indian cinema, including Bollywood and regional films, have lately got a lot of recognition and appreciation. They are striving to better their art forms to make films that represent the times that we live in, while also entertaining audiences. Post pandemic, we had seen a dichotomy between regional cinema and Hindi cinema. There was a perception created, especially in the media, about who is outdoing the other. I hope we can look beyond that in the next five years. I hope all of us can collectively work towards making meaningful cinema. That said, make your blockbusters, entertain all forms of people, and strive to compete globally. I hope, collectively, all of us, as creators, storytellers, will continue to make good, meaningful cinema.

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