A sudden cultural phenomenon, the term "brat summer" was catapulted into the mainstream when the US Presidential hopeful plastered Kamala versions of brat's signature slime green branding across her campaign's social media.
On the day Joe Biden dropped out of the fight with Donald Trump, singer-songwriter Charli, 32, had given her endorsement to his likely Democrat President replacement ViceHarris, writing: "kamala IS brat."
The X post has had more than 50 million views and is considered high praise among the key Gen Z and Millennial sectors of the US electorate.
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