Rumours that private equity firm CVC Capital Partners is exploring a deal for ITV with a European broadcaster sent shares soaring.
ITV has traditionally relied on huge advertising revenue.
Yet an ageing audience and less reliable advertisers has seen share values plummet 42% in three years.
This has left ITV, which has also been rocked by scandal, with an uncertain future.
Depressed
Esta historia es de la edición November 26, 2024 de Daily Express.
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