In smog-hit north, it's the time to Zumba

"THESE ARE MOSTLY the middle-aged, who are unable to exercise outdoors. When their activity is restricted, they switch to a safe, hygienic controlled gym environment," said Marya.

Ozone sees 100-150 walk-ins in Delhi and 70-80 walk-ins in tier 2 cities like Ludhiana on a daily basis. Group activities like dance, Zumba and yoga are particularly popular.

"This is another reason why people switch to gyms to enjoy working out in a group and in a healthy environment," added Marya, whose gym membership starts at ₹70,000 and goes up to ₹2.5 lakh per annum.

Similarly, health and fitness app FITPASS, where members have access to workout across 8,100 locations in 75+ cities in India for yoga, pilates, Zumba, kickboxing, spinning, aerobics and more, has seen revenue growth 1.75x higher in November than last year.