Tata Digital-backed health and fitness portal Cult.fit has completed the acquisition of American fitness chain Gold's Gym's India business, at least two people in the know told VCCircle.
Having 60% ownership, Cult.fit (formerly Curefit) has picked up the remaining 40% stake in F2 Fun & Fitness Pvt. Ltd, the master franchise partner for Gold's Gym in India. According to the people cited above, it has acquired the stake for ₹90-100 crore ($10.8-12 million).
In early 2022, Cult.fit had bought 60% in F2 Fun and Fitness for ₹300 crore.
A Cult.fit spokesperson was not immediately available for comment, while email queries to Gold's Gym remained unanswered till press time.
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