This is an increase of 6.63 per cent compared to total sales in May 2023. Tarun Garg, COO, credits it to maintaining a healthy total sales volume in May 2024, despite a week-long routine bi-annual maintenance shutdown at the Sriperumbudur factory.
“The SUVs continue to be a growth driver for HMIL, accounting for more than 67 per cent of domestic sales last month. Our rural penetration stood at a healthy 20.1 per cent in May,” says Garg.Kia India registered the sale of 19,500 units in May 2024 recording yoy growth of over 3.9 per cent compared to 18,766 units in the corresponding month of the last year. Launched in January 2024, the new Sonet emerged as the highest-selling model for Kia India in May 2024, with 7,433 units, closely followed by Seltos and Carens with 6,736 and 5,316 units, respectively.
Kia also dispatched 2,304 units to overseas markets in the month, taking the production figure of Kia to 21,804 units. With this, the company surpassed the 2.5 lakh export milestone to over 100 countries, banking on its steady export strategy.Seltos contributes the majority, with almost 60 per cent of exports from India accounted for by the model. Sonet and Carens follow Seltos with 34 per cent and 7 per cent of the company’s overseas dispatches, respectively.
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