Paisabazaar aims for 50% share in home loan disbursals
The Business Guardian|September 26, 2024
Paisabazaar, India's leading marketplace for consumer credit and free credit score platform, is strongly focussing on scaling its Home Loans and other secured loan products, with an aim to take the share of secured loan disbursals to 50% of total disbursals through the platform.
Paisabazaar aims for 50% share in home loan disbursals

Typically, secured loans, like Home Loans and Loan Against Property (LAP) contributed 13%-15% of disbursals through Paisabazaar till last financial year.

Both Home Loans and LAP have a massive market, with disbursals at around INR 14 lakh crore on an annualised basis, according to Paisabazaar's internal estimates.

Naveen Kukreja, Co-founder & CEO, Paisabazaar, said, "The overall macros for India's consumer credit market remain strong and conducive for long-term growth. For us as a business, while unsecured paisabazaar credit would continue to be the backbone of our growth, we also recognise a big opportunity to go deeper and scale secured loans, especially home loans. Since home loans as a category is largely offline and last-miledriven, our focus is largely on building our distribution and fulfilment capabilities.

Our strong brand and large scale would also be key drivers for us in strengthening the secured business." Paisabazaar, currently, is focussing on Delhi NCR, Mumbai and Bengaluru, which together form over 30% of the total home loans market, according to its estimates. It is strengthening its FoS teams to build a strong offline presence in these three cities.

Sahil Arora, Chief Business Officer, Secured Loans, said, "We are setting up our presCONTINUED FROM PAGE 1 Leading earthing products Uprotec's engineering team conducted a comprehensive site assessment and developed a solution tailored to the client's unique needs.

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