Entrepreneur transforms lives of the deaf through farming
The Citizen|August 15, 2024
The Bekkersdal Agripark in Randfontein is home to five cooperative farming groups, including the Voice Out Deaf Cooperative, led by Matebogo Victoria, a female entrepreneur with a hearing disability.
Zanele Mbengo
Entrepreneur transforms lives of the deaf through farming

The cooperative is dedicated to creating employment opportunities for the deaf in the region.

Victoria said her innovative approach was proving that barriers could be overcome and lives transformed through meaningful employment and inclusive practices.

"I started the cooperative after noticing how many deaf people and those with disabilities were lacking opportunities," she said.

Victoria's cooperative focuses on cultivating tomatoes, lettuce and spinach.

Despite facing significant challenges, including limited resources and a lack of information, her hands-on learning approach and support have empowered her team.

"The biggest challenge we face is the lack of access to information for the deaf community. Unlike hearing people, they miss out on opportunities because they don't hear about them. I try to gather and share information directly, making it easier for them to learn and grow," she said.

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