Crafting identity through design

ANJAY Garg isn't just a designer; he's a storyteller. The man behind Raw Mango, the iconic brand that has reimagined Indian textiles, speaks to CE at an event conducted by FICCI FLO with a passion that is both contagious and thought-provoking.

- DARSHITA JAIN

ANJAY Garg isn't just a designer; he's a storyteller. The man behind Raw Mango, the iconic brand that has reimagined Indian textiles, speaks to CE at an event conducted by FICCI FLO with a passion that is both contagious and thought-provoking. When you hear him talk about his journey, it's clear that his work goes far beyond sarees—it's about culture, identity, and the stories woven into every thread.

"I have actually wanted to become a graphic designer, and I see a saree as two-dimensional. If you see, a saree is two-dimensional. When you wear it, it becomes three-dimensional. That's how I see it. Sarees are like a design, but it's almost like a graphic design, and after you wear it, it becomes 3D. That was a very design answer," he shares (laughs).