Electrie, a venture founded by city-based industrialist Soham Misra, will deploy Yulu's full-stack mobility ecosystem - which includes its DeX GR electric vehicles (EVs) and cutting-edge technology platform - across the city with Yulu's support.
Kolkata happens to be Yulu's 13th market and the latest rollout also marked the company's first steps in Eastern India through its franchise partner initiative, Yulu Business Partner (YBP). Similar partner-led ventures are operational in Indore, Kochi, Tirunelveli, Pondicherry and Vadodara.
Electrie, a new-age energy and mobility brand, will deploy Yulu Dex EVs across key parts of Kolkata like Topsia, Ballygunge, Park Street, and Jadavpur.
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