'IF,' IMPERFECT BUT CHARMING, MAY HAVE US ALL CHECKING UNDER BEDS FOR OUR OLD FRIENDS

How do you make a kid’s movie that appeals not only to the kids, but the adults sitting next to them? Most movies try to achieve this by throwing in a layer of wink-wink pop culture references that’ll earn a few knowing laughs from parents but fly nicely over the heads of the young ones.

So let’s credit John Krasinski for not taking the easy way out. Writing and directing (and acting in, and producing) his new kid’s movie, “IF,” Krasinski is doing his darndest to craft a story that works organically no matter the age, with universal themes — imagination, fear, memory — that just hit different depending on who you are.

Or maybe sometimes, they hit the same — because Krasinski, who wanted to make a movie his kids could watch (unlike his “Quiet Place” thrillers), is also telling us that sometimes, we adults are more connected to our childhood minds than we think. A brief late scene that actually doesn’t include children at all is one of the most moving moments of the film – but I guess I would say that, being an adult and all.

There’s only one conundrum: “IF,” a story about imaginary friends (get it?) that blends live-action with digital creatures and some wonderful visual effects (and cinematography by Janusz Kaminski), has almost too many riches at its disposal. And we’re not even talking about the Who’s Who of Hollywood figures voicing whimsical creatures: Steve Carell, Matt Damon, Bradley Cooper, Jon Stewart, Phoebe Waller-Bridge, Maya Rudolph, Emily Blunt, Sam Rockwell, and the late Louis Gosset Jr. are just a few who join live stars Ryan Reynolds and Cailey Fleming. Imagining a table read makes the head spin.

The issue is simply that with all the artistic resources and refreshing ideas here, there’s a fuzziness to the storytelling itself. Just who is actually doing what and why they’re doing it — what are the actual mechanics of this half-human, half-digital world? — occasionally gets lost in the razzle-dazzle.