MARGOT ROBBIE MAKING 'MONOPOLY' MOVIE AND BLUMHOUSE REVIVING 'BLAIR WITCH'
AppleMagazine|April 12, 2024
Margot Robbie has her sights on another toy.
MARGOT ROBBIE MAKING 'MONOPOLY' MOVIE AND BLUMHOUSE REVIVING 'BLAIR WITCH'

The “ Barbie “ producer and star is making a Monopoly movie, with Hasbro and Lionsgate behind it, the companies announced Wednesday at the CinemaCon conference in Las Vegas.

Robbie, and her production company LuckyChap, were the ones who got “Barbie” to the finish line after many years in development stagnation. The film topped the box office in 2023 with over $1.4 billion in ticket sales worldwide. And now they’ll bring that vision to the classic board game.

Lionsgate is also developing a new “The Blair Witch Project” with the horror experts at Blumhouse, the studio behind “The Purge” and “M3GAN.” It will be the first in a multi-year pact between Jason Blum’s company and Lionsgate, drawing on the studio’s library titles.

The first “Blair Witch” was released in 1999 and became a phenomenon at the box office. It earned $248 million, spawned two sequels and changed the look of many horror movies to follow.

“I’m a huge admirer of ‘The Blair Witch Project,’ which brought the idea of found footage horror to mainstream audiences and became a true cultural phenomenon,” Blum said in a statement. “I don’t think there would have been a ‘Paranormal Activity’ had there not first been a ‘Blair Witch,’ so this feels like a truly special opportunity and I’m excited to see where it leads.”

Lionsgate had a good 2023, with films like “John Wick 4,” “The Hunger Games: The Ballad of Songbirds and Snakes” and “Saw X” and is optimistic about its upcoming theatrical releases, including the long-delayed “Borderlands,” Eli Roth’s adaptation of the popular video game series which is set for an August theatrical release.

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