The need for advertising and reaching the target audience at the right time is crucial for the success of your business. Content being the king of all marketing activities worldwide, content marketing has gained popularity over time as one of the best investments a brand can make. We have listed out the mistakes you need to avoid in your marketing campaigns and what you can do about them. Another article focuses on Programmatic Advertising, which explains everything about the automated buying and selling of Ads for your business.
A recent cyber-attack on the US oil and gas pipeline highlights how the critical infrastructures are also at high risk of ransomware and cyber threats. We have covered an article to share all about this recent attack and how you can protect your organization. As you would read further, you can find ways for cybersecurity automation.
We have also looked discussed how technology is helping in building dark factories. Also, we talked about the ways in which artificial intelligence can help with user experience.
In our interview series, we had the founder of an award-winning human-centred artificial intelligence platform for banks, Uday Akkaraju. Uday was recognized as an ‘International Innovator’ by the New York City Economic Development Corporation and as ‘Titians of tech’ by Arkansas Money & Politics. He talks about the vision he has for Bond.AI, their recently launched products, how fintech can reshape our lives, and shared some tips for young entrepreneurs.
In our ‘Story of Machine’ series, we bring you the story of Graham Bell’s Invention, Telephone, ‘A Connected World – Owing to a Talking Dog, Cadaver Ears, and a Bowl of Acid’.
We would appreciate your feedback and are always open to suggestions.
Here is your edition. Do read it, enjoy it, and nourish in the knowledge.

The way we live, work, and play is changing due to the rapid advancement of technology. Nearly every day,
innovations and paradigms are created. Modern technology radically changes traditional ideas that the human
race has relied on for decades or even centuries. The use of chips is a development of the Internet of Things (IoT),
a network of interconnected objects constantly expanding but has obstacles, including biohacking, infection risks,
privacy concerns, etc.

As 300 million more people enter the workforce over the next 20 years, India will benefit from a demographic 
dividend. Autonomous production techniques supported by the "Internet of Things" (IoT) idea—the notion that by 
harnessing a connected mesh of items, devices, and computers, machines may communicate with each other—are 
a crucial component of Industry 4.0. Manufacturing is only one of the many industries where autonomous robots are 
an industry-defining example. It will make it possible to develop, test, and launch new goods much more quickly while 
guaranteeing their dependability, consistency, and quality. Read detailed accounts of essential aspects of the newly 
emerging Industry 4.0 in the November issue of Techfastly magazine.

The Metaverse, which can be seen as the next new milestone in the current cyberspace, is a virtual-physical
integrated area where several users can interact with a single computer-generated world. Large technological
investments suggest the existence of a metaverse that might give rise to "infinite offices" and alter the nature of the
digital economy.
Metaverse involves things like getting to know new people, going to exotic places, selling real estate, getting art, and
more. The creation of a blockchain-powered metaverse, according to experts from all over the world, would create an
engaging and thrilling virtual environment that has the ability to transform and revolutionize how everyone involved
interacts. For brands aiming to provide the best possible customer experience, bringing customer service to the
metaverse offers several opportunities.
The user is submerged in an incredibly realistic virtual environment in the metaverse where they are able to do nearly
all actions found in the real world. It involves things like getting to know new people, going to exotic places, selling
real estate, getting art, and more. The creation of a blockchain-powered metaverse, according to experts from
all over the world, would create an engaging and thrilling virtual environment that has the ability to transform and
revolutionize how everyone involved interacts in the workplace as well. One of the current trendiest developments in
the bitcoin market is GameFi. Gaming on blockchain will upend the $175 billion global video game sector.
Businesses are already working hard to develop strategies for enforcing personal boundaries in the metaverse. By
utilizing identity verification technologies like biometric identification, blockchain, and other techniques, we can
already combat cyber criminals and ensure digital safety. The October issue of Techfastly magazine features articles
on some of the trending topics in the world of Metaverse. We hope you enjoy reading it.

In the September issue of Techfastly magazine, we discuss some of these prominent subjects in renewable energy.
We also discuss the potential impact of the green hydrogen boom and cryptocurrency mining on the expansion of
renewable energy by 2026. We sincerely hope you like reading, and we eagerly await your insightful feedback.

A growing number of Chinese consumers are now able to own their own cars due to the country's recent tremendous 
economic growth. As a result, mobility has increased, and the global automotive market has grown significantly. 
However, this has also led to substantial urban air pollution, high greenhouse gas emissions, and an increasing 
reliance on imported oil. With a production total of 3.54 million NEVs, comprising battery-electric vehicles and plugin hybrids, China's new-energy vehicle (NEV) sector broke records in 2021. Sales were more than they had been the 
prior three years, jumping 181% from 2020.

Centralization has contributed to onboarding billions of users to the World Wide Web and creating the solid, reliable 
infrastructure that supports it. Simultaneously, a few centralized companies control significant swaths of the 
Internet, arbitrarily selecting what should and should not be permitted. Web3 is the solution to this problem as it 
emphasizes decentralization. It is produced, operated, and owned by its users, rather than being monopolized by 
giant technological firms. As a result, individuals, rather than businesses, wield power in Web3.

Edge computing is a form of computing which takes place on-site or close to a specific data source. This process reduces the necessity for data to be processed in a distant data centre. Edge computing, a modern distributed information technology infrastructure, includes sensors to gather information and edge servers to analyze data in real-time on-site safely. It also works on integrating other devices into the network, such as laptops and smartphones.
Studies show that the COVID-19 pandemic has hastened the development of voice-activated technology. Considering employees worldwide are expecting greater adaptability and health precautions, voice technology is likely to be a permanent fixture in the workplace of the future. A data backup is a replica or archive of vital information kept on your devices such as a computer, phone, or tablet used to recover that unique data in case of data loss. One can back up their data through external hard drives, cloud backup, or other backup services.
Edge computing will facilitate real-time data analysis via devices on 4G networks, eventually moving to a 5G network. 5G and edge computing are creating new income opportunities in industries like production, transportation, gaming, etc. According to an Accenture poll, 83% of customers prefer engagement with another human over digital technologies. This data suggest that human connection is still necessary in this digital world. Edge computing seeks to increase the speed of necessary data processing nearer to the device. It suggests that the processing of data is more efficient. There is no requirement for attribute centralization. Edge computing is a mesh
interface that allows small data centres to be processed and stored locally. The latest (June) issue of Techfastly magazine discusses the many characteristics and prospects of edge computing technology in depth.
We hope you like reading it, and as usual, your feedback is precious to us.

From DVD rental company to OTT (Over-the-top) service, Netflix has set a prime example of how technology is shaping the video streaming landscape. Examining the probable future of internet streaming might help you to determine how your company can communicate with prospective consumers. Viewers can now enjoy the same episodes on their smart phones or laptops, tablets, etc. just as they do on big TVs, thanks to the improved performance of mobile streaming. With more and more viewers subscribing to Netflix or Amazon's services, some original titles' appeal grows. Generating original material allows streaming providers to produce shows that are tailored to their specific requirements. Like always, we hope you enjoy reading the articles in the May issue of Techfastly magazine.

In this issue, we have shared our insights about how we think eBPF can revolutionize Linux Kernel Technology. The ongoing Russian invasion of Ukraine has posed a number of threats to the digital world as well, with cyberattacks and other global impacts like microprocessor chip shortage, and software outsourcing issues on the cards.
We have interviewed Liz Rice, Chief Open Source Officer at Isovalent and discussed the powers of eBPF and how it could revolutionize the linux kernel technology. Also, in our conversation with Hrish Lotlikar, Co-Founder & CEO – SuperWorld, he talked all about the virtual world in augmented reality (AR) and its mission.

In this issue, we talked about the stories of some leaders and how they lead the tech giants. We have talked about how Satya Nadella brought back the lost charm of Microsoft with his strategic leadership, the amazing qualities that helped Sundar Pichai lead his organization, the visions of Elon Musk, and Mark Zuckerberg's journey from Facebook to Meta. A special interview with Jonah Berger will enrich your knowledge-no matter what your core understanding of the topic is.

In this special issue on Mars Exploration, we have covered a wide range of topics like mars mission, news, timelines, etc. We discussed about Elon Musk's multi-planetary dream for humans. Another interesting article talks about the James Webb Space observatory- a new horizon in human history. We also covered about Mars mission and the future missions to explore the red planet.  We have also featured the interview of Shark Tank India contestant, Aditi Gupta.

The green economy aims to improve manufacturing and consumption practices across the entire life cycle of processes and products. In contrast, resource efficiency focuses on creating value for society by reducing waste generated per unit of product or service. The green economy is a macroeconomic strategy for long-term economic growth that places a premium on investments, jobs, and skills development.
If one subject has persisted over the last two decades, it is the green economy and sustainability. People are attempting to live sustainably by recycling, using less plastic, riding bikes, taking public transportation, and purchasing locally produced items. As private and public entities collaborate on technological developments to achieve zero carbon emissions, we hope to see a carbon-free future sooner than envisioned.


In this issue we focused on cognitive computing. The first article talks about ultra-precision, super speed, zero error inspection in manufacturing industry using cognitive computing. Similarly, the changing scenarios of digital enterprises in the 21st century are discussed in the following article. Another interesting article talks about how marketing leaders are moving towards cognitive computing. An exciting article talks about IBM Watson's history and achievements.
The second part of the magazine includes articles talking about the impact of cognitive computing in various industry sectors. We talk about the adoption of this exciting technology across various domains, we specifically discussed sentimental analysis, which is growing in the industry at a wide scale. Later on, we discuss the medical image processing acting as a boon for the healthcare sector.

Our interview series brings you the story of the reigning champion and a changemaker, 'Manasi Grishchandra Joshi'. She was named TIME Magazine's Next Generation Leader 2020 in October 2020. Barbie honoured Manasi and her accomplishments on the International Day of the Girl Child (11 October 2020) by creating a one-of-a-kind Barbie doll in her likeness to encourage young girls. She hopes that her story inspires many more lives and encourages young girls to harness their true potential to fight hard and become whoever they set out to be.

Currency as a medium of monetary exchange has undergone a plethora of changes for centuries. Ranging from coins to notes and now digital money, the concept has been through quite a transformation. The latest on this radar is cryptocurrency. Although crypto has been going around for a while now, it’s only in recent times that it has become a buzzword.
In this issue, we focused majorly on cryptocurrencies. The articles would talk about the absolute truth behind cryptocurrencies and their adoption by the current generation. Another interesting article talks about the volatility of cryptocurrencies, and the growing craze of NFTs. An exciting piece of write-up shows the importance of machine learning and cryptocurrencies- this article holds an important place in today’s world.
In our interview series, we had the founder and CEO of QuillHash Technologies, Mr. Preetam Rao. His team is motivated to make DeFi and NFT Platforms more secure. During the conversation, he also shared his thoughts on how decentralized finance will transform mainstream finance.
As far as cryptocurrencies are concerned, the tide looks to bet against them right now, but that appears to be changing. When the tide turns, it will be interesting to see if any of the current trends of cryptocurrencies is still floating.

With Quantum Computing, no matter how many aeons
away its practical use could be, tech companies know the potential it holds, and they are
actively encouraging developers to jump on board.
But this issue isn’t just about Quantum Computing; we are also bringing incredible insights from
two successful CEOs in our interview series. Mr. Arun Pandey of Yottaasys talks about combing
advanced machine learning with emotional intelligence to decipher social outcomes based on
precise facial recognition and user validation. Ms. Surbhi Rathore of Symbal.ai, on the other
hand, is out to revamp AI-powered communication experiences by tailoring storylines through
its unique conversation intelligence. All in all, machines are getting smarter, way smarter.

Space Technology: Special Issue
July marked a pivotal time in the private sector’s push to commercialize space travel. With the sub-
orbital flights made by Richard Branson and Jeff Bezos, the privatization of the space industry has gained irreversible momentum. This edition takes a peek at Virgin Galactic and Blue Origin’s space venture and what this means for the space tourism industry.
Know this, the concept of sight-seeing in space isn’t new by any means. In fact the idea has been in the making from the ’90s, at least for Richard Branson. He trademarked “Virgin Galactic Airways” in 1999 and licensed the SpaceShipOne technology. Mr Branson hoped that a more extensive version could begin commercial flights within three years. But it took 17 years instead.
While we are on the subject of sub-orbital flights, go ahead and delve further into a swelling ecosystem of start-ups that are attempting to build everything- from small-sat launchers to satellite data applications infused with the next-gen of AI and ML. An exciting time indeed for the space industry and science on the whole. Could AI-powered imagery help us glimpse into the far recesses of the universe that have remained mainly in the dark until now?

We are delighted, once again, to bring you the August edition of Techfastly. We have focused on
healthcare technologies for this edition. The advancement of healthcare technologies is helping
the healthcare industry in various important ways, from the diagnosis of unknown pathogens to
remote patient monitoring. The implementation of blockchain, AI, Big data, IoT, RPA, and mobile
technologies into the healthcare industry has resulted in streamlining processes, lowering
healthcare costs, increasing efficiency and accuracy, minimizing errors, and improving quality
of care.

Cryptocurrencies have gained a lot of popularity since Elon Musk’s recent tweet. This issue would talk about two cryptocurrencies that have been most talked about in the crypto world. 
 We have provided you with a guide on cyber-attacks and how you can protect yourself and your organizations. In another article, we talked about Cryptographic security measures. In our interview series, we spoke with Sanjay Vyas, CEO and Co-founder, Diyotta Inc. 
We bring you the story of the Hubble Telescope, ‘Hubble’s Remarkable 31 Year Journey: Equipped with his five senses, man explores the universe around him and calls the adventure Science. (Edwin Powell Hubble)’ in our ‘Story of Machine’ series.

Work-from-home is the new normal, and many organizations are embracing the remote work
environment. Managing a team remotely could be challenging. The Scrum project framework allows
the team members to self-organize, collaborate, and assess their failures and successes. As you
would read further, you would learn about the benefits of the scrum framework, why to choose it,
and how to manage scrum frameworks.
Artificial Intelligence is all around us, and it seems impossible to imagine our daily chores without
technology tools. There are always ethical concerns associated with machine’s capability to think or
behave like humans. One of the articles focuses on the positive side of artificial intelligence’s ethical
dilemma. As you would read along, you would learn in details about the products of AI like GPT-3,
Deep Fake Technology, and innovations in educational sector.
In our interview series, we had the tech-founders of a direct-to-consumer sock brand for men. Mr.
Simarpreet Singh, a computer science engineer, and TEDx speaker, talks about how he and his
partners have been leveraging technology to disrupt fashion.
We also spoke with Ritam, founder of the India Film Project (IFP). He talks about his journey that
started as a 50-hour filmmaking challenge with 600 participants in 2011 and became the world’s
largest filmmaking challenge with 36,000 participants in 2019. We discussed with him the impact of
emerging technologies in the filmmaking industry.
We bring you the story of the Galileo Telescope, ‘Unravelling the Mysteries of The Universe, With A
Wooden Tube and A Polished Lens’ in our ‘Story of Machine’ series.
We would appreciate your feedback and are always open to suggestions.
Here is your edition. Do read it, enjoy it, and nourish in the knowledge.

The time for your business to digitally transform is now. The process of digital transformation involves leveraging the latest tools of Artificial Intelligence, IoT devices, Cloud Migration, Big Data, Blockchain, and other high-end technologies. The COVID pandemic has accelerated the speed of digital transformation for many companies. We have explored how digital transformation has helped accelerate businesses amidst the pandemic. 
Migrating your data to a cloud platform is a crucial step for digital transformation. Most of the companies are opting for the ELT method to handle their analytical data. We have weighed in the pros and cons of both the ELT and ETL methods for cloud data warehousing. We have also analyzed if you should ‘build’ your own data warehouse or ‘buy’ it from a third-party. 
We have also looked at the positive side of artificial intelligence’s ethical dilemma. A few more articles around AI will cover its impact on the news industry and e-commerce businesses. 
In our interview series, we had Arnab Pandey, Padmashri Award Nominee 2020, this time with us. Arnab is a board member of the D&I council for Fixed Income at Raymond James. We talk with him about the capital markets and how technology is changing the landscape. He also discussed with us the application of AI tools in the market and what the future holds.  
We are introducing the ‘Story of Machine’ series in our attempt to bring something new for you. We plan to cover the innovations that help ease our life. This month, we begin with ‘The Computer in Your Hands – How These Pioneers Reshaped Our World’. 
We would appreciate your feedback and are always open to suggestions.
Here is your edition. Do read it, enjoy it, and nourish in the knowledge.
Happy reading!

As more and more technologies become prevalent, their influence becomes more widespread. Things that we never deemed necessary all of a sudden become "technologically advanced." We are already witnessing the arrival of the fourth industrial revolution. You are unaware of many myths and facts regarding Industry 4.0; we bring you the insights of seven such facts that you have not heard before. With Industry 4.0, Artificial Intelligence, Agility, IoT, Machine Learning is blooming. In this issue, we have focused on different domains of Artificial Intelligence. You would read out the infrastructure of an AI factory, what companies are already using AI factories. We also put in a discussion if AI would be an emotional catastrophe or if it will outpace humans. As you would read further along, we would investigate together if robots are going to snatch your job from you or just co-exist with you, making your life and work simpler than ever before?

Aditi Gupta talks about her aspiration to create a future where menstruation is not a taboo but a welcoming change in a girl's life. In her interview, she shares the fascinating story of Menstrupedia, a comic that has taken the internet by storm and made it cool to talk about menstruation.

 Here is your issue. Do read it, enjoy it, and nourish in the knowledge.

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