What is your design philosophy?
I believe that design should be thoughtful, intelligent and honest. It should always serve a purpose, be it functional or emotional, and evoke an emotional reaction. If a design only generates a feeling of indifference, then I would consider it a failure. I always approach design by first studying the setting and context of the project, and ensuring that the design engages the user and satisfy the user’s needs.
Where do you draw inspiration from to create your designs?
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