American SUV brand Jeep has announced a comprehensive plan for its next generation of fully premiered on the brand's YouTube channel.
It calls for the introduction of four all-electric SUVs in North America and Europe by the end of 2025. As part of an ongoing comprehensive product plan, 50% of Jeep brand sales in the US. will be fully electric by the end of 2030, while 100% of European sales will be all-electric by then. The plan is in full support of the net-zero carbon emissions targets set by Stellantis during the Dare Forward 2030 long-term strategic plan.
"Driven by the success of our electrified 4xe portfolio in North America and Europe, we are designing and developing the most capable and sustainable Jeep SUVs to date, on our path to becoming the leading zero-emission SUV brand in the world," said Christian Meunier, Jeep brand CEO. "This is a forward-thinking strategy to help ensure millions of Jeep fans around the world continue to have a planet to explore, embrace and protect. Electrification is great for our brand, making it even more capable, exciting, sustainable and fun."
The Jeep brand showed the first images of two fully electric SUVs - the all-new Jeep Recon and an all-new Wagoneer, code name Wagoneer S- that will arrive in North America and other regions around the world, while confirming that the all-new, all-electric Jeep Avenger will launch in Europe early next year.
Portfolio in North America
Building upon the success of the Jeep Wrangler 4xe, the plug-in hybrid vehicle (PHEV) in the US, and the recently introduced Grand Cherokee 4xe, the brand is developing a comprehensive electrified product range specifically developed to enhance the brand's legendary capability and expanding its reach in North America.
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