Sayer didn't set out to impress or reshape the world in which he worked, that came about purely as a result of his methodology and brilliant mind. That too is how we eventually got to the E-Type which set the motoring world on its ear in 1961!
So as the song goes - let's start at the very beginning.
It is important to do that because his entire working career at Jaguar Cars is interlinked with his family background.
Malcolm came into the world at Cromer, Norfolk in 1916. He was educated at Great Yarmouth Grammar School where his father taught maths and art, setting up the obvious framing point for young Malcolm's future.
At the age of 17 he won the prestigious Empire Scholarship, and attended Loughborough College (later Loughborough University) in its Department of Aeronautical and Automotive Engineering. He earned first class honours there.
His first job was with the Bristol Aeroplane Company during WW2. He didn't see active service because, understandably, his was a reserved occupation.
Immediately after WW2 he worked for de Havilland then Bristol again.
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